PLANO, Texas – As part of the Association of Progressive Rental Organizations (APRO) 2009 Convention and Buying Show in Las Vegas, which took place earlier this month, ColorTyme’s two brands, ColorTyme and RimTyme, were honored with 14 Rental Advertising Excellence (RAE) Awards. APRO’s RAE program recognizes some of the best marketing and advertising work in the rent-to-own industry throughout the year.
“For both ColorTyme’s brands, receiving such recognition is truly an honor,” said Bob Bloom, CEO. “This is a tribute to our organization’
The company received the Gold award in six categories, including “One-Page Brochure or Insert,” “Newspaper Ad: Black and White,” “Community Relations,” “Web Site/Online Presence,” and “Direct Marketing.” In addition, ColorTyme Franchisee James Stephens contributed to the medal count by personally producing a television commercial that won Gold in the “Television:
“We’re delighted that we received this kind of recognition,”
In addition, ColorTyme won Silver and Bronze awards in the following categories: “One-Page Brochure or Insert,” “Miscellaneous Print Materials,” “Direct Marketing,” “Newspaper Ad: Black and White,” “Specialty Item or Giveaway,” and “Creative Campaign Design.”
About ColorTyme
ColorTyme, Inc., founded in 1979, is America’s oldest franchisor of independently owned-and-operated rent-to-own stores. The company has added 117 new stores and 51 new franchisees in the last five years. Today, ColorTyme franchisees operate 200 rent-to-own stores in 33 states, and the company’s custom-wheels-
Contact:
Ryan Alford, ColorTyme, Inc.
972-403-4907 • ralford@colortyme.com
