Skila Launches iAdvocate Mobile™ Solution and Closes Two Sales

PR Log (Press Release) – Sep 17, 2009 – Skila, A Sela2 Company, announces the launch of iAdvocate Mobile™ and in the first week of launching the product has closed two sales of the solution to existing customers in the pharmaceutical industry.  Skila’s iAdvocate Mobile™ solution enhances the iAdvocate™ opinion leader management solution by enabling users to quickly and easily access their iAdvocate™ solution from smart phones.  

The iAdvocate Mobile™ platform operates on Blackberry, iPhone and Palm Treo smart phones. Busy field medical and marketing professionals in the life science industry can now manage their opinion leader activities and do more with their time while they are on the go.  The iAdvocate Mobile™ solution operates in real-time from anywhere there is cell phone coverage.

“We are very excited about the launch of iAdvocate Mobile™ and how quickly our current customers are upgrading their iAdvocate™ solutions with this new functionality,” comments Susan Dorfman, VP Global Marketing and Alliance Management, Skila. “Giving iAdvocate™ users the ability to quickly and easily access their thought leader relationship management, collaboration and communication capabilities of our iAdvocate™ solution is crucial to successfully managing thought leader programs. Skila’s iAdvocate Mobile™ platform allows users to easily search and access 360-degree opinion leader profiles and related activities, enabling users to be prepared for meetings and record activities.”


About Skila
Skila is a global technology and services company specializing in knowledge and effectiveness solutions for the life science industry. Skila’s solutions address the broad needs of global marketing, medical, market access, executive and alliance management teams. These solutions include a unique methodology, robust technology and key continuous services for effectively managing global product launches, key opinion leader relationships, market access / managed care, business performance, competitive intelligence, and key partnerships and alliances.


Having developed strong relationships with a broad number of global Pharmaceutical companies, Skila’s solutions have been deployed in 61 countries, supporting numerous global brands and over 10 million user interactions. Skila’s long-standing commitment and understanding of customers’ needs has resulted in the long-term growth and adoption of our methodology, technology and continuous services as the business platform of choice for many of our clients. To learn more about Skila visit our website at www.skila.com.