Woolworths Makes Web Comeback And Is In Demand

PR Log (Press Release) – Sep 14, 2009 – In one of the biggest comebacks ever seen for an online retailer, the Woolworths website has gone from being a consumer retail loser, when its high street stores closed eight months ago, to a consumer hero as it has fought its way back into the Top 50 most searched for brands on the UK's largest discount code and money saving website.

MyVoucherCodes.co.uk has seen Woolworth rise from having virtually no consumer interest in its brand eight months ago to now being featured in its Top 50 list of brands who consumers are hunting for bargains and discount codes for.

Shop Direct bought the Woolworths brand name in February 2009 and the company said that it had over 1m visitors to the online store in the first week that the new site launched.

MyVoucherCodes has seen interest rise via its site for a number of areas such as Woolworths Ladybird range, its iconic pic'n'mix sweets and entertainment items such as DVD's and CD's with specific interest in Michael Jackson related music and videos.

Speaking about the phoenix style rise of Woolworths.co.uk the Managing Director of MyVoucherCodes, Mark Pearson said,

"Woolworths has always been an iconic brand and one that many of us were sad to see leave the high street so I was delighted to see the company make such a strong online come back".

He continue, "Shop Direct deserves a huge amount of credit for what could be seen as the online business turnaround of the year and it looks like it has achieved this by combining great value products and party items with brilliant offers and bargains".

The discount and voucher code website now expects Woolworths to carry on rising up its most searched for charts and be in the Top 10 by the end of the Christmas key retail period.

The current Top 10 Most Searched for Brands on MyVoucherCodes are currently Argos, Tesco, Asda, Comet, Dixons, Dell, Debenhams, New Look, Amazon and John Lewis.

For more information visit http://www.MyVoucherCodes.co.uk

END

For more information contact franpearce@10yetis.co.uk or andy@10yetis.co.uk, 10 Yetis Public Relations Agency, 01452 348211

Mark Pearson, MD of MyVoucherCodes is a regular media contributor regarding online shopping and the credit crunch. At 29 his personal worth is more than £30 million. Mark was previously a trainee chef working for Gordon Ramsay at Claridges, London.

MyVoucherCodes had sales exceeding £280m in 2008 alone

Consumer savings on online shopping via MyVoucherCodes.co.uk up 187% from £11m in 2007 to £28m in 2008.

MyVoucherCodes is the 4th most popular site in the UK in the shopping and rewards industry, making it the most popular discount voucher code website in the country.

The site now regularly achieves 9m unique visitors per month

MyVoucherCodes is now over two years old and has featured on the likes of BBC Working Lunch, BBC Breakfast, ITV and every major national UK newspaper.