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Lloyds TSB Launches Home Loan Campaign With Singapore’s Leading Property Site, PropertyGuru.com.sg

Lloyds TSB, one of the world’s largest banks has tied-up with PropertyGuru, Singapore’s leading property site, to launch a new campaign aimed at promoting its international and domestic mortgage services.

FOR IMMEDIATE RELEASE

 
PropertyGuru
PropertyGuru
PRLog (Press Release) - Sep 10, 2009 -
Lloyds TSB, one of the world’s largest banks has tied-up with PropertyGuru, Singapore’s leading property site, to launch a new campaign aimed at promoting its international and domestic mortgage services.

The initiative is targeted at consumers who are looking to purchase or to refinance overseas and Singapore property. The one month campaign, starting in September, will incorporate eye-catching animated banners on the PropertyGuru website and direct marketing to PropertyGuru’s 50,000 opted-in consumer member database. Approximately 65% of PropertyGuru’s 1.1 million monthly users are looking to purchase property, and an estimated 20% own 2 or more properties in Singapore and overseas – a strong match with Lloyds TSB’s campaign target audience.

Features of Lloyds TSB’s home loans include:
•   Mortgages offered in 11 different countries including Great Britain, Spain,
France, Portugal, New Zealand, Dubai, Hong Kong, Singapore and selected locations in the USA, Canada and Australia
•   Financing available for owner occupation for Hong Kong & Singapore properties
•   Available in 10 major currencies including Sterling, Euro and US dollars
•   Free decision in principle
•   Currency switching options available

Quote by Lloyds TSB

“When it comes to buying properties in another country, choosing the right mortgage can be just as difficult and as crucial a choice as selecting the property itself,” said Lloyds TSB Chief Representative Barry Lea. “There are many individuals based in the region who would benefit from locally-based advice in this field and we are pleased to be working with Property Guru to extend our reach.  We have been in this market for over 20 years and have prospered through various market cycles.  Under IMS, the associated credit, legal and valuation processes will all be handled under one roof, without requiring customers to travel out of their base. It greatly simplifies the process of owning an overseas property.”

“We’re happy to be executing this campaign with Lloyds TSB. Given our position as Singapore’s leading property media, PropertyGuru provides a highly targeted platform to reach new and existing home-owners requiring domestic and international mortgages,” said Steve Melhuish, Co-founder and Director of PropertyGuru.

Photo:
http://www.prlog.org/10338484/1

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www.PropertyGuru.com.sg is Singapore’s leading property and home site and the brainchild of AllProperty Media Pte Ltd, a local firm established in 2006. The site won the CNBC International Property Awards for “best property portal Asia Pacific” in 2009 as well as “best property portal Singapore” in 2008 and 2009.

www.PropertyGuru.com.sg provides real time access to multi-media rich content covering property and home-related products, services, news, advice, guides, tools and largest online property database in Singapore. It works closely with prominent real estate developers in Singapore and overseas, over 8,500 housing agents, and home-related firms.

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Contact Email:
***@allproperty.com.sg
Source:AllProperty Media Pte Ltd
Phone:+65 6238 5971
State/Province:Singapore
Country:Singapore
Industry:Property, Real Estate, Banking
Tags:,
Last Updated:Sep 10, 2009
Shortcut:http://prlog.org/10338484
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