Portland, Oregon – The Internet’s leading streetball destination announced today that it has re-launched its web site with a new look and a change in leadership. Greg Johnson, former Marketing Director and founding team member of the Jordan Brand at Nike, has joined the company as its Chief Executive Officer. In his current capacity, Greg will oversee the day-to-day operations as well as business development for the company. The company is headquartered in Hillsboro, Oregon, near the Nike campus.
“I am excited to join a very successful team that is part of something special in the game of basketball,”
The redesign of the site also positions Streetball.com to thrive as a global network for basketball and hip hop lifestyle, bringing players, fans and enthusiasts together in an online community. Played on outdoor courts around the world, Streetball has thousands of organized programs, tournaments and leagues which the company hopes to continue to popularize, as well as the millions of informal games every day.
Founded in 2006 by Ryan Mendez and David Moseley who were teammates on the 1998 Stanford University NCAA Final Four team, Streetball.com quickly rose as one of the top basketball web sites. Prior to launching the site, Ryan played overseas in Australia and Spain before returning to the U.S. to work in investment banking. David also played a number of years overseas in Europe and South America , then followed his economic instincts to the online world as a Project Manager for Arch Axis, a leader in web design. Rounding out the management team is James Pritchett, a former Creative and Marketing Director for AT&T, Art Director for multiple magazines and founding team member of a leading national online sports social networking site.
The Board of Directors also includes two prominent members of the business community, Mike Levinthal, a 20-year veteran of Mayfield Fund and Dave Bagshaw, a Silicon Valley veteran from Silicon Graphics, @Home Network and Shutterfly.com.
About Streetball.com
Streetball.com was born from the hearts of Ryan Mendez and David Moseley in 2006. Both were former standout guards at Stanford University who were part of the final four team in 1998. Their passion for basketball led them to start this online community. Their goal was to create a place online where those that love the game of basketball could connect with each other and express their love for the game in their own way. They also wanted to give youth an opportunity to learn more about online technology.
Media Contact: Kevin Foley, Position Sports
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Executive Bios
Greg Johnson – CEO
With almost 20 years of experience in Marketing Communications, Brand Management, Brand Development and New Product Development, Greg Johnson is a seasoned executive. His expertise and proven track record has helped build some of the most successful and identifiable brands in the world. Mr. Johnson has worked for and with many Fortune 500 companies including Procter and Gamble, Nike, Kodak, Warner Lambert (now Pfizer) and Johnson & Johnson. He was Advertising Director for Nike Basketball and was a founding team member of the Jordan Brand, where he was the Marketing Director. He also worked with Kodak and P & G (Tide Detergent, Comet, and Spic & Span). He has also worked with national organizations like, the 100 Black Men of America to develop a national marketing program. A gifted national speaker, Mr. Johnson has spoken at the Harvard Business School, The University of North Carolina at Chapel Hill’s Business School, Congressional Black Caucus, Florida A&M and various other organizations, businesses and schools. Mr. Johnson earned a MA in Theology from Western Seminary and BA in Journalism and Mass Communications from the University of North Carolina at Chapel Hill.
Ryan Mendez – Founder/Chief Basketball Officer
Ryan holds an A.B. in Economics from Stanford University, where he captained the Men's Basketball Team, won three consecutive Pac-10 basketball championships and played in the NCAA Final Four. After graduating from Stanford, Ryan played professional basketball in Australia and Spain. From 2004-2006, Ryan was an Associate with Arbor Advisors, a boutique investment bank located in Palo Alto, California. Ryan was responsible for sourcing, managing and executing private placements and M&A transactions for numerous software and hardware clients. He successfully sourced, advised and closed transactions for Ecometry Corporation, Lynx Medical Systems, Deals.com, Cooligy, Manage.com and Healthcare.com. Prior to founding Streetball.com, Ryan aggregated, managed and monetized a portfolio of over 3,000 domain names.
David Moseley – Founder/Marketing Director
David Moseley is a co-Founder of Streetball.com and Marketing Director for the company. An Economics major at Stanford, he was also a member of the 1998 basketball team that competed in the Final Four. For several years he played professional basketball abroad, leading teams in Turkey, Hungary, France, Argentina and Venezuela. In 2006 he joined Ryan Mendez, as the website's paramount technology and basketball lifestyle media network created from the players' perspective. His areas of expertise include Product Development, Search Engine Optimization, Traffic Growth, Online and Offline Media Production and Business Development.
James Pritchett – Creative Director
A seasoned creative thinker with over 15 years of professional design and marketing experience with companies ranging from a Fortune 50 corporation to leading publishing companies. Before joining the Streetball.com team, James’ roles have included Creative and Marketing Director for AT&T, Art Director for multiple magazines and Senior Designer for the leading national engineering firm, Brown and Caldwell. James has been on the receiving end of multiple prestigious awards for his creative contributions on many of the projects led by him. Most recently, James Co-Founded an online sports social networking website and served as Executive Producer for multiple international sports DVD releases including the 2006 Mr. Olympia and Arnold Schwarzenegger Classic. James majored in Computer Information Systems at Georgia State University.
