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Follow on Google News | Mead 101: Bees, Flowers & ResponsibilityWild Blossom Meadery & Winery partners with Novelty Group, LLC to offer bottle closures designed to give back to the environment and consumers.
By: Brad Joubert Wild Blossom Winery & Meadery recently began topping their bottles of Pomegranate- The Novelty Bottle Closure is a patented synthetic bottle topper featuring a hollow interior that can hold a charm or a promotional item. “Filled with wildflower seeds, the Novelty Bottle Closure proved to be the ideal pairing for a product that depends on the survival of bees,” said Jon Mitts, co-inventor of the Novelty Bottle Closure with business partner, Brad Joubert. “Mead production doesn’t require cropland, cultivation, irrigation, pesticides or fertilizers. It just requires wildflowers and happy bees. To ensure happy bees, each Wild Blossom Pomegranate- This sustainable product is good for the earth because the natural process of making honey is good for the environment,” Fischer's winery can be considered more than environment- “Since there is no farming involved – no crops to grow or harvest – the carbon footprint for making mead is tiny," Fischer said. “And since bees are needed to pollinate flowers to make honey, it made perfect sense for us to fill the Novelty Bottle Closures with wildflower seeds. With this cap and the cooperation of the consumer, we can put back into the environment what we take out. By encouraging our customers to plant the seeds, we increase environmental awareness and keep those bees busy.” Even from a marketing standpoint, Fisher believes the closures are worth the investment. “Wineries fight for shelf space by changing the shapes of bottles and designing eye-catching labels. It has become increasingly difficult to stand out in the wine market. The seed-filled specialized bottle closure not only aligns us with our interests to preserve the planet, it helps differentiate our product from the competition,” Novelty Bottle closures can be purchased at select retail stores and online at http://www.noveltyclosure.com. Closures may be purchased in bulk or for individual use, with or without wine glass charms. Novelty Bottle Closures were designed by Novelty Group, LLC and are produced and distributed by Beltappo Inc, a leading synthetic wine closure manufacturer. To learn more about Wild Blossom Meadery & Winery, please visit http://www.wildblossomwines.com. Note to media: If you are a news reporter or a blogger curious about Novelty Closures or Wild Blossom Mead, please contact us for product samples. Product images are available for immediate download through our media link at http://www.noveltyclosure.com. # # # About Novelty Group LLC: At Novelty Group, LLC we search for unparalleled uniqueness in our business partners, projects and services. This approach is based on a view that it is our charge to discover and develop the genuineness about a consumer interaction with a product in a way that will promote what is right or spectacular about both. We think you will agree we have accomplished this in our newest product the Novelty Bottle Closure produced by Beltappo, Inc. Bottles adorning the new Novelty Closure will grab the attention of the consumer. The promotional campaign is 100% tied to the product and the promotional item is guaranteed to go home with the consumer and be seen. The promotional item housed in the closure is only limited to the creative resources of the organization that might employ its use. http://www.noveltyclosure.com End
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