New York, NY – Dasoil Jeans and American Forests, the nation’s oldest citizen conservation nonprofit, is painting the fashion industry Green by presenting the Greenotopia Fashion Show during one of New York’s most important event: New York Fashion week. On September 10th, 2009 at the Metropolitan Pavilion, daSoil Jeans will showcase its museum-style “season-less”
Fashion week has always been limited to magazine editors, designers’ friends, and celebrities, but not this fashion show. The Greenotopia Fashion Show invites everyone to join us. Clinton Allen, Creative Director of daSoil Jeans says, “If our product is for the consumer, why not open the show to the public so they can see it first hand?” At the event, consumers will have the opportunity to be the first to see daSoil’s “season-less”
daSoil Jeans combines fashion with a cause; as such, daSoil Jeans brings awareness to the runway in addition to trendsetting eco-chic fashion for its consumers, who want to save the Earth one pair of jeans at a time. Both daSoil Jeans and American Forests believe in the fundamentals of restoration and preservation. “American Forests has been "fashionably"
In addition, daSsoil Jeans is also participating in Vogue Fashion’s Night Out event where consumers will have the opportunity to enjoy daSoil’s creative presentation while having the opportunity to walk away with a pair of their very own green jeans. The premium denim ranges from $85-375.
Headquartered in North Carolina, daSoil Jeans is a U.S. based company with a grass roots love of fashion, country, and the environment in which we live, work, and play. daSoil Jeans keeps all manufacturing processes close to home with 99% of the manufacturing based in the U.S. At daSoil Jeans we want to create an extended family of new ideas, concepts, and excellence by focusing on the fresh, small, high-end boutiques based in the U.S. For more information on daSoil jeans, please visit www.dasaoiljeans.com
American Forests’ mission is to grow a healthier world by working with communities on local tree-planting efforts that restore and maintain forest ecosystems. Our work encompasses planting trees, calculating the value of urban forests, fostering environmental education, and improving public policy for trees at the national level. We have a goal of 100 million trees planted by 2020. For more information on American Forests, please visit www.americanforests.org
