Orange County, CA – MI3 Marketing launched an aggressive social media campaign today to raise money and promote the OC Komen Walk for the Cure on September 27th in Newport Beach, CA. Using the viral tools such as Facebook and Twitter, MI3 Marketing is randomly awarding prize packages to individuals that Tweet #8008 to raise awareness for the walk. The #8008 Campaign uses a little humor to help spread the word. “Think back to 5th grade when you spelled out “BOOB” on your calulator by typing in 8008,” said Aaron Norris of MI3 Marketing. ”We hope to not only get more people to walk, but to donate $80.08 or any amount ending in .08 to the OC Komen Organization so that we can help find a cure for breast cancer. We are confident that Twitter is the best medium for this type of campaign and are excited to see the results.” While companies have used traditional contests for years to generate buzz, a Twitter contest is superior because “retweeting”
Contest rules, and more information can be found at http://www.mi3marketing.com. Due to the nature of the prize packages, only adults 21 years and older are eligible to win.
About MI3 Marketing (www.mi3marketing.com)
MI3 Marketing is a marketing consultancy comprised of three UCI MBA graduates dedicated to using social media networks to help companies deliver new ways to connect with customers. MI3 Marketing assists clients in re-discovering their brand and strategically customizes marketing and communications outreach efforts to engage audiences in a meaningful and profitable manner.
