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Anna Scholz Ltd Logo

More New Pieces from Autumn-Winter 09 Wonderland Collection Now Available on Anna Scholz Web Shop

“Wonderland” is the fitting title of the latest collection from plus size designer Anna Scholz.. Fantastical prints and bold colours abound. But the collection also evokes a magical alternate reality by transcending boundaries of time and place.
 

FOR IMMEDIATE RELEASE

PR Log (Press Release)Aug 21, 2009COLOUR CRAZE
     
The overall feel of Anna’s latest collection is like stepping through a secret door into a world in which past and future intertwine and different worlds mingle.
   
Old skool 80s video games are slyly referenced in the pattern of Anna’s red and white Pac-Man 50s jacket. Funky flared 60s-inspired crepe trousers side alongside a crepe origami wrap dress with a 40s flavour. Geometric shapes in warm autumnal colours swirl like glowing planets on a silk satin sequin tunic dress. And the cool, understated earth tones of the mosaic print impart a subterranean glamour to a silk cross-front tunic dress.


CREPE EXPECTATIONS
 
The crepe jersey styles are the clear stars of the latest additions to the Anna Scholz web shop at http://www.annascholz.com.  And they are an excellent illustration of the Autumn-Winter 09 collection’s flirtation with numerous eras.

Anna likes to work with crepe jersey for its drape, its expensive weight and its versatility. It’s also a perfect medium for Anna’s special design “tricks” which flatter sizes 12-28.  
 
The new funky flare trousers feature legs which are slightly narrower to the knee – elongating to the plus size figure -- and then flare out to the ankle. An elasticated waist allows freedom of movement and a flat front for clean and simple lines. These flares look fab with any of Anna’s sequin kaftans. Or pair them with the crepe jersey sequin panel top and a bright headscarf for a sleek Club 54 look with an updated all-black edge.  
   
With the crepe jersey origami wrap dress, Anna has once again re-imagined the flattering shape of her signature wrap style into a beautiful new creation. The origami-like folds and layers of this frock look as delicate as tissue paper but also are weighty enough for the colder months. Gentle gathers just below the shoulders and at the empire line flatter the bust and a sash nips the figure in. Paired with seamed stockings and Anna’s Pac-Man 50s jacket, this dress has a glamorous retro pin-up look.

 
Similarly, it’s easy to imagine a young flapper from the 20s wearing Anna’s new crepe jersey sequin panel top. An elongating hip-length body with a graceful sash lends this top a certain gamine Gatsby quality. The focal point is the panel across the chest of semi-matte gunmetal sequins in a “shattered glass” pattern. The effect is both ethereal and structured. Paired with Anna’s basic tailoring trousers, it’s a vision of vintage Hollywood glamour.  
 

CURVE YOUR ENTHUSIASM
   
As the above crepe jersey pieces demonstrate, Anna Scholz’s designs give women a sexy, confident edge to create their own fashion statements with sophistication and style. Her designs celebrate curvy women with luxury fabrics and overt sensuality.
 
“Just because a woman is bigger it doesn’t mean she doesn’t have great boobs or great legs, Anna asserts. “My designs are all about body enhancing to make a woman feel sensual and feminine.”
 
Anna’s design ethos is to think about style and direction first and then size the garment for the fuller figure. In a July interview in The Daily Telegraph, Scholz told reporter Bronwyn Cosgrave, “We are not scared of strapless…Our necklines plunge. And we are not worried abut showing off curves. Or a big leg. We don’t cut broader for a bigger bottom.  We cut to achieve a slimline look rather than a boxy silhouette.”
   
This philosophy has earned Anna numerous accolades in the fashion industry and among her growing customer base.  Luxury mainstays such as Harrod’s, Saks Fifth Avenue and Neiman Marcus all stock the latest Scholz styles, as do numerous boutiques throughout Europe.

So get on the right side of the looking glass and enter a Wonderland of plus size fashions with Anna Scholz’s Autumn-Winter ’09 collection.  New pieces will be introduced to the web shop each week over the next couple months.

# # #

Anna Scholz is a designer of stylish designer clothing for plus size women. She offers designer dresses, tops, coats, trousers, and more in luxury fabrics for sizes 12-28. Her clothing is available on her webshop and through fine retailers.


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Email Contact:Click to email (Partial email =  @annascholz.com) Email Verified
Issued By:Anna Scholz Ltd
Phone:+44 208 964 3040
Fax:+44 20 8964 5020
Address:The Chandelier Building, Unit 0.2
:8 Scrubs Lane
State/Province:London
Zip:NW10 6RB
Country:United Kingdom
Categories:Clothing, Womenswear, Plus Size Fashion
Tags:anna, scholz, plus, size, clothes, clothing, shop, designer, Fashion, womens, Online
Last Updated:Aug 21, 2009
Shortcut:http://prlog.org/10317278

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