High Heat Media
Leading production and marketing agency, High Heat Media, has been hired by Nashville-based Genesco, Inc., to create a new employee orientation video on behalf of their retail brands Journeys and Journeys Kidz. The announcement was made today by the agency’s Partner and Creative Director, Jay Zellman.
Genesco Inc. is a leading specialty retailer of branded footwear, licensed and branded headwear, and wholesaler of branded footwear. With over 800 stores combined, the Journeys and Journeys Kidz brands are destination shoe stores for teens and tweens.
“Over the years, we have had the opportunity to produce numerous videos for many of the Genesco brands,” stated Zellman. “It is always fun to work on projects with Journeys because they are a cool brand and we always get to produce a creative product.”
High Heat Media’s specialized corporate division, Corporate Video Concepts, will handle all production on the video including all creative planning, scripting, casting, full production and post-production services.
High Heat Media, LLC is a New York City and Los Angeles based full-service production and marketing agency that creates, produces and delivers creative and impactful video content, live event productions, media training and marketing strategies. The founders, Matthew Marcus and Jayson Zellman each bring more than 15 years of experience to the company and a clientele that has included Fortune 500 companies, medical facilities, retail chains, financial institutions as well as companies within the entertainment industry. Their diverse productions have enhanced brand awareness, entertained consumers, trained and informed employees, and driven sales.
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