MindMatrix, Inc. today announced that Sotheby’s International Realty, has chosen MindMatrix’s inVision 3.0 as its marketing tool.
MindMatrix’s inVision 3.0 platform will be used by Sotheby’s International Realty to develop personalized real estate marketing listing presentations in various languages including English, French and Spanish. Sotheby’s International Realty has over 10,000 agents throughout the world who will be utilizing inVision’s services.
inVision enables the creation of personalized, database-driven marketing materials that are optimized for electronic viewing—be it in the form of e-mails, micro websites, e-catalogs or presentations in Flash and PowerPoint. With its operations spanning worldwide, Sotheby’s International Realty requires a marketing automation software that will lend consistency while minimizing the need and time taken for constant manual update—an advantage that inVision offers. inVision allows Sotheby’s International Realty to create tailor-made sales materials at a fraction of the normal time and cost.
