Zuberance to Sponsor Aberdeen CMO Summit

Aug. 18, 2009 - PRLog -- San Carlos, CA – Zuberance, a word-of-mouth marketing company driving sales for enterprise companies, is a sponsor of the annual CMO Summit at the Grand Hyatt Hotel in San Francisco, CA, on September 9 & 10, 2009. The Aberdeen Group, a Harte-Hanks Company  is the organizer of the event.

An all-star speaker lineup of CMOs and senior marketing decision-makers from Best Buy, Intuit, Cisco Burt’s Bees, Safeway and other leading brands will discuss how they’re leveraging word-of-mouth and social media, along with other cutting-edge marketing technologies and strategies, to increase revenues, cut costs, and enhance customer relationships.

“The marketing industry is at a critical turning point as it becomes increasingly digital,” said Rob Fuggetta, Founder & CMO of Zuberance. “We’re looking forward to sharing with CMOs how they can capture and leverage casual word-of-mouth into sales by energizing their advocates through online channels,” said Fuggetta.

“We are very pleased to welcome Zuberance as a silver sponsor of the CMO Summit,” said Jeff Zabin, Aberdeen Customer Management Technology Practice Research Fellow. “Zuberance is a leader and innovator in enabling companies to leverage their customer advocates and improve return on marketing investment,” said Zabin.

Register:
To register for the event: http://summits.aberdeen.com/index.php/cmo.html

About AberdeenGroup:
Aberdeen is a leading provider of fact-based research and market intelligence that delivers demonstrable results. Having benchmarked more than 30,000 companies in the past two years, Aberdeen is uniquely positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to AberdeenTM for insights that drive decisions.

Follow Zuberance:
Blog: feed://blog.zuberance.com/feed/
Twitter: @ZuberanceWOM

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About Zuberance:
Zuberance is the leading word-of-mouth company driving sales now. Global 2000 companies and others are using Zuberance’s ground-breaking Word of Mouth marketing platform to identify and mobilize their highly-satisfied customers (AKA “Advocates”), cost-effectively increasing sales now. Headquartered in San Carlos, CA, Zuberance is backed by Emergence Capital Partners, the leading venture capital firm focused on early and growth-stage Technology-Enabled Service.