The American Dream is taking new shape in a world longing for real change in the face of uncertainty, according to one criterion, Will Marré, leadership expert and author of Save the World and Still Be Home For Dinner (Capital Books, Sept. 2009). With a deflated economy, failed leadership, depleting resources and shattered expectations, Marré embraces the challenge of reinventing the American Dream based on collaboration and sustainable abundance rather than fierce competition and self-interest. In fact, according to Marré, often in the face of great challenges we find our greatest opportunities.
According to Marré, one of the great ethos of America is to be a world leader. He states, “We have always strived to save the world by being the great example of values, inventiveness and hard work. It has been the drumbeat of our culture. But we have lost our way.”
In “Reclaiming Your American Dream” (http://www.youtube.com/
So how do we make the American Dream thrive again and create a sustainable future for all? This is the focus of Marré’s book, Save the World and Still Be Home For Dinner. As he discusses, we must always do good first, in our personal lives and in our work lives. For business he introduces a model he calls Good, Grow, Gain. He states, “Good, Grow, Gain simply means that we think first of what we have to give, knowing that the more sustainable value we offer the world, the more we will responsibly Grow our enterprises and Gain the resources for everything we truly need.” He continues, “By putting good first, we gain more than we ever thought possible.”
Marré truly believes that the greatest opportunities of our time come from uncovering ways to benefit all of humanity through what he calls socially strategic enterprise. These are enterprises that will make money by saving the world through new innovation and services that reward employees, offer meaningful work and personal growth, benefit their communities, and improve the environment all at the same time. Marré states, “Our future depends on this kind of company. If you’re not working for one, you might want to be. Or you might want to think about starting one. Or turning your current job into a socially strategic position.”
While Marré understands the threatening circumstances we live in today, his message is not one of doom and gloom, but rather a call to action to embrace the original ideals of the American Dream once again. He gets executive and stay-at-home mom alike to rethink their part in a sustainable future. Marré is quoted in “Will Marré, American Dream expert, Rediscovers the American Dream” (http://www.prweb.com/



