G8 Brand logo
G8 Brand, the innovative California-based gamer-lifestyle clothing brand today announced a partnership with 14-year-old Guitar Hero “Phenom” Danny Johnson to create and distribute an exclusive line of Phenom-themed gamer clothing.
As Phenom’s official apparel sponsor, G8 Brand will design and distribute an array of clothing, including t-shirts and hoodies, that will feature Phenom’s signature. The clothing line will soon be available for purchase at retail outlets and on both brand’s online stores.
“G8 is thrilled to be developing a clothing line that is inspired by and created with the world’s top Guitar Hero champion," said Tony Crisp, G8 Brand founder. "As the sport of video gaming continues to grow in popularity, G8 is looking forward to bringing performance innovation and cutting-edge fashion to video gamers worldwide and we couldn’t be more excited to have now entered the world of Guitar Hero with Phenom.”
“I am really excited to work on creating new clothing designs with G8 Brand. I wanted something that would make sense to the Guitar Hero audience and be cool enough to get all of my fans excited about it as well,” added Danny Johnson, globally recognized as the world’s greatest Guitar Hero champion.
G8 Brand’s collections of t-shirts, hoodies and accessories cater to a wide range of gamers and enthusiasts, with styles ranging from the classic, nostalgic gaming properties of ’80s to remarkable graphic artwork images and ironic parodies. Though the line was primarily designed with gamers in mind, the design sensibility and creativity is so innovative that it has captured the attention of tastemakers and trendsetters outside of the gaming market, including fashion boutiques, The Closet (Orange County), Hot Pop (Minneapolis)
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