Co-operative Xest is a new venture from The Southern Co-operative, offering cleverly conceived and designed everyday products to help make life a little easier for consumers. Dedicated to enabling its customers to live independent, dignified, more fulfilled and enriched lives, co-operative Xest aims to make assisted living products easily accessible to individuals, their carers, loved ones and occupational therapists alike.
Having launched earlier this year, co-operative Xest may be new to independent living market, but benefits from the heritage of The Southern Co-operative, an independent co-operative society with over 130 years experience and the values of honesty, openness, social responsibility and caring for others. The wealth of experience and ethical values behind The Southern Co-operative has provided a platform for co-operative Xest to embrace the assisted living market, presenting the products from trusted partners in a positive and empowering light. From stair lifts to walking sticks and kitchen accessories to bathing aids including Mangar’s Archimides Bath Lift, co-operative Xest offers a range of products from reputable partners each with the customer’s needs and best interests at heart.
On the inspiration behind the brand, Andrea Dipple, Managing Director of co-operative Xest says, “Independence is something so many of us tend to take for granted, but whatever our age or circumstance, there will come a time when most of us will need that little bit of extra help. For many, accepting this need can be tough as it represents moving into a different stage in our lives. So our aim is to make this transition as positive and empowering an experience as possible, helping people make an informed choice for themselves or their loved ones that will ultimately help individuals remain independent”
Co-operative Xest makes its carefully selected range of assisted living products available to buy via a vibrant catalogue and a user-friendly website,
www.co-opXest.com. All products are photographed in a lifestyle environment, helping customers identify a situation in their own lives where an item could be put to use. The website design has been meticulously planned, providing customers with the opportunity to browse by room, by name and by use. A self assessment tool, also available via the website, has even been devised in conjunction with the Disabled Living Foundation to help individuals select the equipment best suited to their situation whilst also providing impartial advice.
Through working with well established partners such as Mangar, co-operative Xest aims to provide the very best products to consumers so that customers can buy in confidence. But the brand’s work doesn’t stop there; co-operative Xest wants to work with occupational therapists and other healthcare professionals to continue to develop its offering and to provide customers with impartial advice on the products to suit their needs. For further information visit www.co-opXest.com or www.mangarinternational.co.uk
23rd July 2009
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