Pete James signs major new golf sponsorship deal with Spectra Group

PR Log (Press Release) – Aug 05, 2009 – Pete James, an upcoming young professional golfer, has signed a new sponsorship deal with Spectra Group (UK) Ltd, a leading UK-based telecommunication service provider to governmental, humanitarian and commercial organisations.

Pete James is twenty-two years old and based at Hereford’s Belmont Golf Club where he has been playing since he was twelve.  He joined the professional ranks after a successful year playing on the Celtic Pro Tour which culminated in his winning the amateur Order of Merit.  He is now playing on the PGA EuroPro Golf Tour.

Commenting on this sponsorship, Simon Davies, Managing Director of Spectra Group, stated:  “This sponsorship is an important part of our marketing strategy to raise the visibility of the Spectra brand with new and existing customers.  It will provide Pete James with the opportunity to enter a wide range of tournaments in both the UK and Europe.”

Pete James added:  “This sponsorship gives me the opportunity to fulfil my dreams of becoming a successful professional golfer.  I look forward to working closely with Spectra for the next five years, competing at the highest level to qualify for the full European Tour.”

As part of the sponsorship agreement, Pete James will wear the Spectra logo on his clothing and golf bag during all tournaments and events, ensuring a high-profile presence for the Spectra Group.  He will also be featured in internal and external communications and marketing materials.

Pete James is also working with the Tournament Golf Association (TGA), an organisation dedicated to providing young players with the skills, both golfing and business, to handle a career as a professional golfer.  Through the TGA, Pete has access to a support team that includes fitness experts, biomechanics, psychologists and golf skills coaches.  

According to Carl Watts who founded the Tournament Golfers Association after a long career as a golf professional on the European Tour circuit:  “Pete James is an exceptionally gifted young golfer with an impressive future ahead of him.  We are working hard on developing his game, attitude, fitness and business skills to enable him to maximise his opportunities over the coming years.”