Netscribes (India) Pvt. Ltd., a knowledge consulting solutions company, announces the launch of its report Online Advertising Market – India. Online advertising is fast picking up in the Indian markets. The industry has grown at 74% per annum from 2004-08, driven by increasing awareness among advertisers and increase in internet penetration.
The report begins with an overview of the advertising industry in India. It provides a detailed overview on online advertising, its nature and the factors which influence growth of the medium. The report also provides a brief description of the technological advances which have taken place in online advertising. The growth factor section highlights the increasing reach of the Internet, expatriate population & their key characteristics, and also touches upon literacy constraints and language barriers. The competitive landscape identifies major online ad networks and the services offered by them. The report also covers the major PE/VC deals and successful entrepreneurial ventures in the online advertising space
For more details on the content of each report and ordering information please contact:
Natasha Mehta, CFA
Tel: +65-9651-6382
Email: natasha.mehta@
Gagan Uppal
Tel: +91-98364-71499
Email: gagan.uppal@
