Social Media Department Created at FitzMartin

PRLog (Press Release) - Jul. 24, 2009 - Social Media Department Created at FitzMartin

BIRMINGHAM (July 9, 2009) Business-to-business marketing firm FitzMartin has added a new department dedicated to marketing through social media.
The new department will expand FitzMartin’s use of social media as a communications channel with customers and partners. It will also allow internal strategy, account and creative teams to integrate their clients’ marketing plans and objectives with emerging and established social media tools such as Facebook, YouTube, Twitter, and LinkedIn.

“Much of our focus in helping our ‘b-to-b’ clients is a tight, vertical approach to marketing. Social media is emerging as a two-way communication tool, even in the very niche sectors of business,” says FitzMartin co-founder Sean Doyle. “We’ll help clients integrate social media, Internet marketing, and web media so they can sell more to their target markets.”
Jennifer Deal, former production manager at the firm, has been named director of the new department.

Named a top agency by BtoB Magazine, FitzMartin is the only Alabama-based, business-to-business marketing firm so designated. FitzMartin provides sales and marketing communications services to clients in the financial, manufacturing, and professional services sectors.

For more information, contact Sean Doyle at 205.322.1010 or sean@fitzmartin.com. Company information at fitzmartin.com.