Bluerank, Polish Search Engine Marketing agency, has published another of its whitepapers. This time the agency focused on Russian Internet which is known as Runet.
The first part of the report proves that there is huge growth potential in Runet. Within 4 years the number of its users increased more than five times. In April 2009 there were 64.335 million Runet users from the Russian Federation, 11.886 million from Ukraine and 4 million from the USA. According to http://www.fom.ru/
The second part of the research describes the market of contextual advertising in Runet. There is a description of the users with a division on target groups, as well as information on the most dynamic sectors of the Russian Internet. The aim was to present the current pay-per-click prices and compare the costs of advertising in various sectors. The information was completed with a description of the most popular search engines.
The full version of the report is available at http://www.bluerank.com/

