Cary, NC - Strategic Guru Inc., a Triangle-based marketing and communications firm, announced today their new set of lead generation services called OnTarget. Designed to help businesses and organizations generate qualified sales leads, OnTarget aims to engage more prospects to lead them into the sales pipeline, turning qualified leads into profitable sales.
The foundation of OnTarget is a relationship nurturing process that builds rapport and trust with prospects before beginning the sales conversation. Included in the service set is the identification of the ideal client profile, their pain points and triggers for action. The development of compelling messaging, calls-to-action and execution of lead generation tactics that can be integrated with ACT!, a popular Contact and Customer Relationship Management (CRM) software, are critical components of the OnTarget program.
“Changes in the sales cycle due to the difficult economy have been an issue for many organizations,”
OnTarget can be coupled with Strategic Guru’s suite of marketing services, including strategic planning, website development and internet tactics, PR and communications and social media services designed to grow clients’ businesses. To learn more about OnTarget visit http://www.strategicguru.com/
About Strategic Guru
Strategic Guru is a marketing and communications firm that provides full service support for the planning and execution of marketing tactics. They assist businesses to better establish brand identity and name recognition through image and message consistency. Through powerful, targeted marketing messages, Strategic Guru is able to create interest and stimulate inquiry. For more information, visit www.strategicguru.com, follow @strategicguru on Twitter or call 919.459.4200.



