“We saw the need for a video-sharing channel dedicated exclusively to business videos and the initial research confirmed our vision. It is exciting to see our web traffic and video submission numbers repeatedly confirm the concept,” reports Rob Lail, President and Co-founder of eCorpTV.
The Corporate TV and online business video site is the first in this space and offers its basic channel free to businesses and viewers. For businesses, it is a no-cost solution to showcase their products and how-to videos, attract new customers, build brand awareness and cut through the clutter of sites such as YouTube. Unlike other non-business websites eCorpTV is not blocked at the corporate workplace, enabling companies to increase their B2B reach with their content. “A majority of our site traffic is M-F, 9-5,” adds Lail. “This makes us highly relevant for B2B marketers.”
Internally, businesses can utilize a password protected channel for its staff training videos, increasing efficiency while lowering training costs. In these tough economic times, it’s not surprising that Fastenal, QVC, Invisible Fence, Vishay and a host of others have signed up.
For viewers, they can find, watch and engage with corporate video content online, become more informed about a company’s products or services and use a central resource to gather or compare company information.
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Corporate TV (http://www.ecorptv.com) channel eCorpTV is privately held and headquartered in Wayne, PA, a suburb of Philadelphia. It launched October 2008 and is the first channel dedicated exclusively to professional corporate videos. It is free to post and view eCorpTV’s video content. For more information and to sign up, visit http://www.ecorptv.com/