Hsinchu Marketing Company Gives Away Genuine American dollars

May 2012

After being told by many customers that they didn’t know that such a service existed, an English language marketing company has tried a novel approach – they are sending out real American banknotes to increase awareness in potential customers.

FOR IMMEDIATE RELEASE

PRLog (Press Release) - Jul 14, 2009 -
So far Technology Marketing Materials (Techmarketing.tw) has sent out nearly a thousand dollars in genuine American bills, each sealed in a plastic pack. The company claims that sending actual cash is more effective than sending anything else of the same value, especially as the recipient has the fun challenge of working out how to get the cash out.

“The response has been a mixture of interest and bemusement”, said Steve Wallace CEO of Techmarketing.tw. “We’ve had people phoning to ask if the money is real – it is. Some have sent the money back. We even had one lady complain that she couldn’t open it and return it covered in bite marks. There are ways to get the money out, but if you can’t, then contact us. Please don’t try using your teeth!”

They plan to expand the awareness campaign and follow it up with an informative newsletter aimed at helping local technology companies improve their marketing to overseas customers.

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Technology Marketing Materials http://techmarketing.tw is a Taiwan-based foreign-owned company providing English language marketing and sales materials to high-technology customers. They offer a wide range of B2B copywriting services.

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Contact Email	:	***@techmarketing.tw
Source	:	Bob Cook
Phone	:	03-668 6742
Fax	:	03-579 5632
Address	:	No 67-1 Gaocuei Road,
Zip	:	300
City/Town	:	Hsinchu
State/Province	:	Hsinchu
Country	:	Taiwan
Industry	:	Technology, Marketing
Tags	:	Marketing, marketing materials, technical marketing, sales materials, technology copywriting, us dollar
Last Updated	:	Jul 14, 2009
Shortcut	:	http://prlog.org/10281664