Cafe Admanya, one of India’s exclusive webstore for fashion, lifestyle and gift items has set up its presence on www.twitter.com/
According to Wikipedia, Twitter is a free social networking and micro-blogging service that enables its users to send and read each others' updates, known as tweets. Tweets are text-based posts of up to 140 characters, displayed on the author's profile page and delivered to other users - known as followers - who have subscribed to them. Senders can restrict delivery to those in their circle of friends or, by default, allow open access. Users can send and receive tweets via the Twitter website, Short Message Service (SMS) or external applications. The service is free over the Internet, but using SMS may incur phone service provider fees.
Social media marketing is the new buzzword and Twitter is one of the best ways to have one to one contact with a large number of people, build relationships, gain trust and show that you care, says the Head of Marketing at Cafe Admanya.
Jaydeep Bhattacharjee, the Founder and CEO of Cafe Admanya says, “Harnessing the power of Twitter is one of our marketing initiative to have a direct conversation with our followers and also show a bit of personality”
