Legends Deserve More than Dot-Coms

June 30, 2009 - PRLog -- The theory is: Legends happen because there exists an ultimate Human Resources Department (Let's call it Chosen One Recruitment or COR) that has positions to fill and relentless headhunters out to get them filled. It's like when Santa fell of the roof in the Santa Clause, Tim Allen didn't really have a choice, he was the "CHOSEN ONE (CO)". And inversely, if you or I "choose" to be Santa for instance, well, COR may just send us a polite letter thanking us for our effort, and we'd never get that determining return call. Hard work, talent, being in the right place at the right time, friends in high places, money, open position availability, etc. all come into play, but it's up to COR. But let's be fair to COR. COR is REALLY good at what it does!

Whether you know it or not, we ALL work for COR. Everyone of us, the entire human race, myself included. If elections were held this way, it would take the fun out of cheating!
The actual  process of elevating a candidate to a successful CO is is best compared with water over a rock. Like water over a rock, the selection process combines the power of statistics with human romantic passion, our creative capacity, and stick-to-it-iveness and a slow-but-steady tick-toc timetable that resembles Darwinian change, to permanently etch "Chosen Ones" into the stone tablets of mankind's Hall of Fame. This makes for some statistically sound data and some choices that are truly taking the cues from the masses with time on its side. If any of this makes sense?

Every pop passing out cigars is certain his new baby is destined to be a "Chosen One". And back in high school we all had at least one future Robin Williams or Joe Montana. As our world grew beyond the walls of our high school, most big fish in small tanks became just another sardine. Newspapers and social media networks are filled with people in the limelight. Publishers and publicists select their own "chosen ones" all the time, but if COR isn't interested, the candidates are sifted out like pebbles in a gold pan. Rising stars are all the buzz for a week, month or year, and even if they truly make us marvel, smile or frown, without COR the new car paint and the head-turning shine gives way to a dull, dusty coat of camouflage, and they go unnoticed. Humans are far from omnipotent, we can't even figure out how Google selects "chosen ones", how can we hope to unravel COR's Chosen One Selection secret algorithm? If anyone really cracked the code they'd be selling us cheat sheets on a daily basis in our spam mail. And to be fair to Google, the day the code is cracked is the day the search engine becomes less useful. Manipulated information is never valuable information. Isn't that what Hollywood tries to do with varying success? But Hollywood only refers their CO candidates. They invest, polish, promote, publicize and advertise. But only COR verifies them and canonizes these "One Name Icons" as "chosen ones". And the extensive scope, long reach, infinite timetable, proprietary algorithm of the process preserve assure the quality of and qualification of the winners: COs deserve to be COs.

And there are many Darwinian-like factors that fine tune the process. If CO wanna-be's catch wind of the fact that COR is calling a competitor back for a second interview, then BOOOOOM"! An exponential explosion of resistance, jealousy, fear and anger that ordinary people will never know or encounter is directed at those chosen few semi-finalist as the process weeds out the frail as they begin to make their ascent while all of us mortals remained complacent on the ground biding our time. It's survival of the fittest. Most spectators are accepting, but the most zealous wanna-be candidates pull out their pins and only go down popping as many balloons as they can, based on the common theory that "if you can't rise to the top, you can at least appear respectably tall if you go around chopping off heads".

Let's look at some actual examples: And since we already brought up this one-name icon, let's use it again: Santa. He's been through it all, and like most good heroes, withstood the test of time, the pin pricks, gradually ascending, sometimes with the blessing of organized religions, other times being admonished and outlawed by the same. Today Santa's CO status accepted by and transcends organized religions at the same time. Remember, it's easier to get the job at an interview if you don't look hungry, and Santa like so many other successful COs has had the advantage of not giving a flying sleigh about the entire selection process, and being completely consumed with his purpose in life. Despite the wanna-be competition and dirty tricks, conflicting special interest groups, Santa's dedication to his mission caught the attention of GOR and so one day the post person knocked on Santa's door with a certified letter, and when the man in red saw what it was he tossed it in the round file. "Too busy for this!" he grumbled. And perhaps this point is worth noting: COs become COs more easily when they stop trying or never try.

Another syndrome that comes into play is "CO Envy". A mere mention your favorite CO as perhaps being equal to or greater than some one else's favorite CO, has been the basis fervent attacks. John Lennon was famous for saying things that got people angry, and when he said, "The Beatles are bigger than Jesus..." he ruffled a LOT of feathers. The telephone test is a good indicator. Call up anyone and ask the following as a test:

1. What do you think of + (CO first name)
2. What do you think of + (CO last name)

It is a monumental achievement to be recognized by a single name, first or last. And testament to a monopoly if an individual "owns" a first name that is recognized worldwide. Santa being a great example. But Santa's last name is too common to stand on its own. Commonly spelled "Klaus" Klaus is the # 5681 ranked last name in the United States.

I am working on part II to follow. There is always more to read on similar subjects on the Santa.net Santa story page: http://www.santa.net/Legends-Deserve-More.html

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