Ireland has a justifiably high reputation as one of the world’s leading software and services exporters and an enviable reputation in international financial services. Competing for global business requires a positive strategy of global partnering, blending cost/performance, expertise and World Class sales and service to continue to win international business.
A forum at The Digital Exchange in Dublin on the 2nd July on ‘Intelligent Outsourcing’
Sri Lanka’s strengths are recognised by an increasing number of Irish and global businesses. Leading Irish companies including Valista and Online Web Accounting (OWA) have operations there. HSBC, Marks and Spencer, Aviva, DHL, Microsoft and many more have invested in local operations. Sri Lanka enjoys a fulcrum position in the South Asian markets offering unimpeded access to India, Pakistan, Bangladesh and other growth oriented markets in the region.
One of Sri Lanka’s key strengths and a differentiator with it’s neighbour, India, is it’s attractiveness for partnering with SME’s. Rightsizing is the key. This coupled with Sri Lanka’s core competencies of quality and process have underpinned the international business growth by Sri Lankan companies. Distance is not the barrier it might be. Sri Lanka offers a 1/2 day working day overlap with Ireland. There is additionally some working day overlap with the East Coast in the US. The country ranks high on the ease of doing business index and has an efficient business and legal system.
Sri Lanka, perhaps better known as Ceylon, enjoys one of the highest literacy rates in the World, has a young and highly skilled workforce. The language of business is English, and the business culture has many similarities to Ireland. The country is renowned for it’s excellence in IT, and in accounting and finance resulting in a skilled, adaptable and cost effective workforce. Tholons, the sourcing advisory company, ranks Sri Lanka as one of the top emerging outsourcing destinations in the world.
In partnership, Irish software and financial services companies could win valuable business in Europe, the US and elsewhere, and position themselves as partners of choice and expertise in rapidly-developing SE Asian markets.
Sri Lanka enjoys a high degree of familiarity with advanced technologies and methods, most companies operate to international levels of certification and share a professional, internationally-
The forum on the 2nd July will be round table style and promises to be an interesting and worthwhile event with both Irish and Sri Lankan speakers with plenty of participation from the floor. Lunch is included and the event is free to attend. Registration and details at www.BusinessSriLanka.com


