SOUNDWRX gets into the ‘Groove’

PRLog (Press Release) - Jun 25, 2009 -
Soundwrx is delighted to welcome Gregory J Bennett, aka ‘Groove Generator’© into the Soundwrx family.  He brings with him an established catalogue of music and has an impressive list of credits to his name.

Gregory, who lives in Louisiana USA, is an award-winning innovator of ‘funkafied’ and hard driving rock music with a pop under-current.  He has already released CD’s that demonstrate his versatility and the urban dance grooves that he is known for.  His musical apprenticeship began in a New Orleans school band that lead to performing with local bands and his first taste of the big time came with an invite as opening act for a Chaka Khan concert.   His self-imposed education into every style of music from R&B to pop, jazz to hip-hop and easy-listening to orchestral is evident in his very individual musical style.  Gregory describes this as “a delightful synthesis of sensual, seductive and provocative gumbo!”  A ‘Listen & Exchange Award’ as one of the Top 20 Indie Composer/Producers in 2003 affirms this.

His commercial credits include music for mobile music licensing and distribution, TV advertising and U.S. cable TV soundtracks for VH-1, MTV, E! and HBO among others.  He has also enjoyed success with film soundtracks, most notably ‘Cain & Abel’ (released by MercuryRising Films 2005 & to DVD 2007).

Soundwrx Creative Director, Craig Hopkinson: “Gregory approached us recently as another avenue to distribute his material.  On auditioning his tracks it was an easy decision to invite him to join us.  The music he brings both complements and expands the Soundwrx range.  The power and production quality behind rock tracks such as ‘Anticipate me’ can’t fail to evoke a response!  
    “Our further research informed us that he had lost most of his possessions in the wake of the Katrina hurricane, not least his music equipment.  Anyone who can bounce straight back into work & production after that experience as he did, shows great strength of character – a trait that will only serve to bolster his future success.  
    “We are currently working on producing a compilation album for release under the Soundwrx label to include some of the ‘Groove Generator’ back catalogue coupled with some recently submitted material of a more ambient style that will illustrate Gregory’s diversity and the continual evolution of his music.”