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Myla Underwear Sale & Designer Lingerie Collection Is Launched

Myla announces the start of its Summer Sale commencing Thursday 18th June 2009, offering up to 50% off selected lingerie, sleepwear, bedroom accessories swimwear and beach cover-ups.

 
PRLog - Jun. 24, 2009 - LONDON, U.K. -- Myla is delighted to announce the stunning model Poppy Delevigne as the new face of our Spring Summer lingerie and designer sleepwear collection.

Poppy is a renowned UK based top model and socialite, she has previously worked with top fashion brands including Versace, Anya Hindmarch and Bamford & Sons. She has appeared on the covers of key fashion publications such as English Tatler, L’official and New York magazine.

This season the shoot draws inspiration from the soft romanticism and heady nostalgia of the 1970’s. The stunning images contrast light and dark playing with reflection and texture.

The Myla underwear collection focuses on the trend for retrospective vintage silhouettes with an ethereal and girly innocence. Pretty ruffles, delicate florals, ultra sheer lace and dreamlike vintage embroidery are key.

Myla offers designer lingerie to capture your mood and celebrate the different sides of your personality. From the boardroom to the bedroom, Myla encapsulates the many facets of femininity. Glamour, seduction and refined elegance are at the heart of all we create - all underpinned by fabulous craftsmanship.

New each season, our lingerie collections are created by a talented team who have their fingers on the fashion pulse, which translates into designs that are exquisitely original. The result is beautiful designer lingerie that is both classically timeless and effortlessly on trend. When you wear Myla, you'll ooze confidence from top to toe!

In our first year, Vogue featured our brand in their hallowed pages every month, placing us firmly on the fashion map. Since then, we have attracted many secret admirers in the celebrity world. Kate Moss came to us for bespoke lingerie, while our famous lace and freshwater pearl G-string memorably put a smile on the face of Sex and the City's Samantha. And when Nicole Kidman and Reese Witherspoon were in town recently, they knew there was only one place to come for lingerie that puts the 'A' in A-list.

For more info visit Myla Underwear website.

More information available at
http://www.myla.com/
http://www.myla.com/sleepwear/
http://www.myla.com/collections/
http://www.myla.com/new-in/
http://www.myla.com/

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Myla announces the start of its Summer Sale commencing Thursday 18th June 2009, offering up to 50% off selected lingerie, sleepwear, bedroom accessories swimwear and beach cover-ups.

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Location:London - London - United Kingdom
Industry:Apparel, Fashion, Retail
Tags:myla, underwear, lingerie, Online, designer, Fashion, London, store, shop, buy, sleepwear, swimwear, bikinis, swimsuits
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