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Collings Guitars Receive Premier Guitar’s Premier Gear Award

Long-time acoustic builder Collings Guitars has been awarded the distinguished “Premier Gear Award” from Premier Guitar for a new electric model

June 22, 2009 - PRLog -- The Collings 360 has been awarded a Premier Gear Award for the month of July.

The Premier Gear Award is an honor bestowed upon a piece of gear—whether guitar, amp, effect, or other gear— that has been extraordinary enough to impress the staff of Premier Guitar. Despite the high quality of all gear reviewed by Premier Guitar, only exemplary items earn the award.

“Tonally speaking, the 360 fills a space that was previously unoccupied by our other solid body models,” says Alex Reub, Sales Manager for Collings Guitars (http://www.collingsguitars.com). “We’ve found the custom Lollar mini-humbuckers to be particularly receptive to the high quality woods that we’re using. They have a lower output that helps them to be a little tighter and brighter than a standard Lollar humbucker, but a little fatter and hotter than a true vintage mini. These are lightly potted and can sound sweet or snarly, depending on how they’re played. As with all our other models, we want the guitar to talk and the pickups to listen.”

“The fit and finish are perfect; playability is more of the same—perfectorama; tones are all you might want from this kind of guitar (so again: perfection),” says Premier Guitar reviewer Pat Smith. “Collings guitars are not cheap, but if you are a committed pickerhead this guitar will last a lifetime and reward you every time you play it... Some may be put off by the mini-humbuckers, but you really should give them a try before you just dismiss them. I would like to say something critical, but nothing comes to mind—it’s just that good.” Premier Guitar awarded the CS6M a rating of 5.0, the highest possible rating. The full text and video review can be accessed at: http://www.premierguitar.com/Magazine/Issue/2009/Jul/Coll...

“At Premier Guitar we want our reviews to focus on premier instruments and equipment for discerning gearheads, professional players and tone chasers, so we're always on the lookout for the best guitars and gear we can get our hands on,” says Chris Burgess, Editor-in-Chief for Premier Guitar. “Occasionally, our reviewers come across something that positively distinguishes itself from the rest.”

About Collings:
In late 1991, a 3200 square foot "feed store" was purchased, on the outskirts of Austin, and was occupied in the spring of 1992. By 2005, the size of the shop had tripled with 50 full-time employees and ground was being broken for a new 22,000 square foot shop. The addition of CNC technology helped to add a level of consistency, accuracy and safety to parts production that was previously unavailable. As the business grew and processes were refined, there is one thing that did not change... Bill Collings’ commitment to building the finest acoustic steel string instruments possible.

About Premier Guitar:
Offering guitarists a multimedia source for news, gear info and education/instruction, Premier Guitar is the media home for players who are serious about their tone. PG's gear-centric print magazine has a monthly circulation of 32,000 complemented by the industry's only complete, freely accessible online magazine (http://digital.premierguitar.com) that attracts more than 32,000 monthly visits; a Web site (www.premierguitar.com) that's the fastest-growing portal in the guitar industry with an average of more than 350,000 unique visitors consuming almost 10 million page views per month; and the market's leading interactive gear search service that attracts more than 200,000 monthly visitors. With nearly 50,000 pieces of gear, players can find, buy and sell gear on Gear Search (http://www.premierguitar.com/gear/gear_search.aspx). Published by Gearhead Communications, LLC, Premier Guitar is employee-owned and based in Mount Vernon, Iowa with offices throughout the U.S.

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Premier Guitar offers guitarists a multimedia source for news, gear info and education/instruction, PG is the media home for players who are serious about their tone.

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