Swedish newspaper Sydvenskan reported success after day three publishing the first picture from the historic classes on the 17th of June
http://sydsvenskan.se/
Ladies are now available in Saudi Arabia to fit lingerie and determine the correct bra cup and bra style in a level of precision not currently offered by lingerie retailers.
Not only did participants learn about types and styles of lingerie and how to accurately measure, the class were taken on a journey of brand position, message to market, style of products of major brands such as Victoria Secrets, Agent Provocateur, Elle Macpherson, Myla, Triumph, La Perla, Chantal Thomass, Ultimo.
Getting this level of competitive information for lingerie professionals in KSA has usually been difficult in Saudi Arabia due to censorship of lingerie websites.
Harlette Limited will commence the second week of Sales master classes at Dar Al Hekma College on 20th June

