Yikes Id Takes Community Racing To New Level With Major Sponsorship Role In Triathletes, Cyclocross

June 18, 2009 - PRLog -- Los Angeles, CA  – yikes ID, Inc., today announced its commitment to growing safe, competitive racing with its sponsorship role in two racing teams and a pro cycling event in Southern California.  

Yikes ID’s innovative personal emergency identification allows athletes to always have visible identification when they train because only yikes ID’s “attach once, always there” tags integrate into equipment cyclists and triathletes already use: helmets, shoes, bicycles.  “As a growing company, we are committed to helping grow safe participation in endurance sports like cycling and triathlons.” said Bruce Temesy, Founder and CEO of yikes ID, Inc.  “This is why we jumped at the opportunity to support T3 Performance Multisports, Palos Verdes Gruppo Ciclismo Cyclocross Racing and the Bike Palace-San Pedro Grand Prix.”  

Founded in 1993, the Bike Palace-San Pedro Grand Prix takes place on Sunday, June 21st and is San Pedro, California’s only USA Cycling (USAC) sanctioned cycling racing event.  “Our goal is to showcase competitive cycling and promote tourism in San Pedro”, said Brad House, Founder of the SPGP Race and member of the Los Angeles Bicycle Advisory Committee. “We are excited to have yikes ID as one of our sponsors as Elite and Professional cyclists compete in the streets for a $2,500.00 cash prize. Yikes ID’s commitment to safe, fun, and competitive cycling also makes it easier for our community’s youth to compete as one never knows where the next Lance Armstrong may come from!”  

Cyclocross and Triathlons are two fast growing endurance sports where athletes tally countless hours training solo. Tricia Ryan, Co-Founder of Kona Essence Coffee and T3 Performance Multisports said, "We have a full schedule this year including Ironman Coeur d’Alene, Vineman, and Ironman Hawaii, and yikes ID will be keeping us safe all the way.”  T3 Team mate, Bill MacLeod said, "A few years back I spent all my free time racing mountain bikes.  I made at least 6 trips to the emergency room when one ofus would run out of talent.  Luckily, all six incidents occurred during group rides where assistance was readily available. These days, I am in triathlon training mode which requires a lot more time and a fair share of solo work. I know the possibility of an unrehearsed spill is always there and so I keep my yikes ID with me for every ride and every run, just to be safe.”

To buy your yikes ID, go to http://www.yikesid.com   Or follow the progress of T3 and PVGC on yikes ID’s www.twitter.com/yikesID , or Facebook yikes ID group.

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About yikes ID, Inc.
yikes ID, Inc. is headquartered in Los Angeles, California. Its Founders are avid cyclists and runners who understand first hand the importance of having visible ID in order to receive prompt medical attention. Yikes ID is also a proud supporter of Lance Armstrong Foundation. http://www.yikesid.com