Food Technology & Innovation - Leading food and beverage companies gather in Rotterdam

June 18, 2009 - PRLog -- Leading food and beverage companies gather in Rotterdam, The Netherlands.

With the recession in full swing all industries including the food and beverage one need to protect themselves to not only ensure they survive but also that they are well positioned for the upturn. The food industry in particular is talking about the imminent upturn and the fact that companies need to stay ahead of the game, focusing on strategies to ensure they are at the forefront of the industry when the upturn arrives.

Companies such as Kraft, Nestle, United Biscuits, and PepsiCo will converge on the World Trade Centre in Rotterdam the Netherlands to discuss issues including brand protection, captialising on consumer trends now and for the future and strategies for the upturn. They will network, meet peers and discover cutting edge technologies to guide them through the upturn.

With the support of several leading food and beverage publications, Food Technology & Innovation 2009 will set the scene for the food industry through a series of keynote presentations, interactive workshops and pre-arranged one-to-one meetings. The unique pre arranged one to one meetings offer delegates and solution providers alike the perfect opportunity to undertake in-depth discussions regarding situations specific to the individual. The fact that they are arranged by the organizer means the individual can use the time effectively to prepare for each meeting in advance safe in the knowledge that the meeting is already set up.

Attendees can listen to among others, Eva Wheeler, Brand Technical Controller, Hovis discussing Brand protection and how it can increase market share, followed by Lee Linthicum, Head of Packaged Food Research, Euromonitor who will be analyzing consumer trends and behaviour for the credit crunch as well as in the longer term. Focusing on issues pertinent to both innovation and manufacturing industries, attendees can pick and choose the specific sessions relevant to them ensuring they gain some invaluable knowledge to position their organisation ready for the upturn when it arrives.

For more information on the event please visit the event website www.foodinnovate.com or call +44 (0) 207 202 7573


Event facts and figures
•   Food Technology & Innovation 2009 is a two day event, now in its eighth year
•   Taking place at the World Trade Centre, Rotterdam, The Netherlands
•   Delegates can choose to meet with other attendees or take pre-arranged meetings with a select group of leading vendors such as Rockwell Automation, DNV, Lipid Nutrition, Denomega Nutritional Oils AS, Omega Ingredients
•   At least 200 delegates are expected
•   Visit www.foodinnovate.com  or call +44 (0)20 7202 7573 for more information
Event: 8th Annual World Food Technology & Innovation 2009
Diary Date: 26th – 27th October 2009
Location: World Trade Centre, Rotterdam, The Netherlands
Website: www.foodinnovate.com



About World Trade Group:
World Trade Group (WTG) is a leading global integrated media company. Operating within the sectors of energy, pharmaceutical, food and beverage, manufacturing and supply chain and HR, we organise and run some of the leading annual business events, bringing together senior executives from world class organisations for a unique blend of knowledge sharing, networking and deal making through our:

•   Live events – combining carefully researched conference programmes with facilitated networking sessions to provide delegates with cutting edge information and innovative solutions
•   Webinars – real time broadcasts, where participants can receive topical information, pose questions and learn from the presenters’ success stories
•   On-Demand – with easy to navigate, password protected web based interfaces, allowing post event access to summit presentations
•   Online communities – powerful, rapidly growing online networking resources for manufacturing and HR professionals

WTG is a passionate, client focused business with an proven track record of delivering exactly the right combination of personalised networking, information gathering and focused meetings - giving you real, measurable return from your investment with us.

WTG - helping the world do business since 1997.  


For more information on WTG's range of events and services, visit our website at:http://www.wtgevents.com/