Training SMB sector in business skills by delivering more actionable content in less time

The former 'SALES4SURE Solutions' adds training curriculums for both negotiation and marketing skills as the company is renamed: "Business Training and Consulting Institute"
By: Linda Stillman, President
 
June 15, 2009 - PRLog -- Morristown, NJ – Business Training and Consulting Institute (BTC Institute) is the new name for SALES4SURE Solutions, as the 5-year old, NJ-based company expands its scope of services and products to include more of the offerings needed by small and medium-sized (SMB) corporations. The newly re-named company may be found on the web at: www.BTCinstitute.com and www.SKILLS4SURE.com.

To enable this expansion of content, two new disciplines had been brought to market over the last 2-years but under the original SALES4SURE brand: (1) Negotiation Skills; and (2) Marketing Skills.

BTC Institute’ Company President, Linda Stillman, said that “the timing is right to more formally acknowledge our response to what the marketplace has been telling us. Beginning 24 months ago, client feedback from our training events was indicating the need to add negotiation and marketing disciplines that would compliment our original, laser-like focus on sales skills. We have been phasing in this content ever since. With the advent of a challenging world economy, our business has grown more rapidly and even more disciplines are now in demand. We thought that this next step was needed to provide a broader Company brand that will better enable future growth.”

The newly renamed Company may be reached at the same office address and phone no. as before. However, email contact is now: Linda@BTCinstitute.com; Robert@BTCinstitute.com; and Leslie@BTCinstitute.com.

Business Training and Consulting Institute is creator of the SKILLS4SURE brands for best practices delivered by services and products that convey affordable business skills training to quickly enable and continuously reinforce successful business skills. The Winner's Warm-up series, www.WinnersWarmup.com, is one of the Company’s most popular series of refresh products because they reset one’s mind in just seconds prior to every business event to help maximize peak performance.

Perpetual Mentor series products feature the company's innovative delivery platform that rapidly mentors content about exactly what to ‘say’ and ‘do’ for more success. The 15-title Perpetual Mentor collection “SALES4SURE: Secrets for Winning New Business” is the Company’s flagship product line.

SKILLS4SURE(tm), AGREE4SURE(tm), SALES4SURE(R), BUZZ4SURE(tm), PRO4SURE(tm), Perpetual Mentor(tm), Winner's Warm-up(tm), Business Training and Consulting Institute (tm), and More Actionable Content in Less Time (sm) are registered trademarks, trademarks or service marks, respectively, of Business Training and Consulting Institute.

Copyright © 2009, Business Training and Consulting Institute. All rights reserved.

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The mission of BTC Institute: Help enable its clients to more rapidly reach cash flow positive and grow into self-sustaining, profitable enterprises. This is accomplished by offering training, coaching and consulting services in support of improving one's business skills. All business leaders want their companies to be more successful. Dedicated to serving start-ups, emerging businesses and the entire SMB sector; BTC Institute provides seminars, workshops, individual mentoring and innovative products that help its clients to go beyond exposure to best practices — to actually remember and apply more of what they've learned. Throughout BTC Institute' services and mentoring products, the value proposition is more actionable content ... in less time.

Skills conveyed by BTC Institute to its clients provide the confidence that they'll execute with competency ― when and where they need to ― while providing more time to run their businesses. Visit: www.BTCinstitute.com.
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Source:Linda Stillman, President
Email:***@btcinstitute.com Email Verified
Zip:07960
Tags:Training, Consulting, Sales, Marketing, Negotiation, Coach, Mentor, Education, Business Skills, Smb Sector, Leadership
Industry:Training, Consulting, Mentoring
Location:Morristown - New Jersey - United States
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