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The first day of the Art of Selling and Fitting Lingerie held in Jeddah have been a success,
The classes the first of their kind have been held to assist the lingerie KSA campaign to ban men from selling lingerie and empower and enable women to fit and sell lingerie.
Reem Assad the creator of the Facebook campaign was over whelmed just by the level of information Naomi McGill supplied the participants. Reem was excited to see how everyone participated. The course is currently being held at the Dar Al Hekma college in Jeddah till the 24th of June.
http://www.facebook.com/
The participants had never been fitted before and were eager to be fitted and learn what the lingerie industry is really about from bra styles to sales psychology.
Naomi McGill was recently asked to write a debate for Swedish newspaper the Expressen and was published on Tuesday 9th on the Saudi Arabia bra campaign and the British Bra War on Bra Tax.
Naomi has linked the two simultaneous campaigns in the world to Braconomics™
http://www.expressen.se/
Naomi has been described as damunderklädesexperten by the Swedish Newspaper Expressen and australiensiska underklädesexperten by another Swedish newspaper Sydsvenskan
http://sydsvenskan.se/
Sweden's interest in this campaign has been very interesting including a Swedish journalist in Jeddah last night that met with Naomi McGill and Reem Assad to discuss the campaign.
