digital TV from Airtel launches 8 Annual Packages

PR Log (Press Release) – Jun 12, 2009 – Bangalore: digital TV-the DTH service from Bharti Airtel- today announced the launch of 8 Annual Packages for all its customers- new and existing - across the country. They offer a strong bargain for customers on both price and convenience. The Annual Packages for new customers are at 3 different price points –  Rs. 3450, Rs. 4350 and Rs. 5450–and include the Installation Cost and 12 months’ subscription. For existing customers, the new packages are at 5 different price points – Rs.1088, Rs.1265, Rs. 1850, Rs. 2750 and Rs. 3850 – and include cost savings ranging from Rs. 109 to Rs. 850. South Special variants of these packages are also available for customers.

According to Sugato Banerji, Vice President-Marketing, Bharti Telemedia, “Over the last eight months, the quick adoption of our service across the country has encouraged us to innovate and further improve our service. With these 8 new Annual Packages we offer our customers across the country, the choice of affordable prices and freedom from the inconvenience of monthly recharges. Annual Packages are increasingly popular with our DTH customers as they see the benefits of price protection for a full year with the added convenience of just a one time recharge."

New Airtel digital TV customers can choose from the following Annual Packages:
1.   @Rs.3450–includes the installation cost and 12 months’ subscription to Economy Pack
2.   @Rs.4350–includes the installation cost and 12 months’ subscription to New Mega Pack
3.   @Rs.5450–includes the installation cost and 12 months’ subscription to Ultra Pack with Rs.350 cash back.

Existing Airtel digital TV customers can choose from the following Annual Packages:
1.   @Rs. 1088 – includes 12 months’ subscription to Super Value Pack  
2.   @Rs. 1265- includes 12 months’ subscription to New Value Pack  
3.   @Rs. 1850 – includes 12 months’ subscription to Economy Pack
4.   @Rs. 2750 - includes 12 months’ subscription to Mega Pack  
5.   @ Rs. 3850 - includes 12 months’ subscription to Ultra Pack  

With their connection, each Airtel digital TV customer receives the latest MPEG4 standard with DVB S2 technology, which translates into exceptional picture clarity and consistent high-quality audio. He experiences a Universal Remote which operates both the Set Top Box and TV set and next-generation Interactive Applications which offer the freedom to order pizzas and book movie tickets, amongst others. The Airtel digital TV customer also has the pleasure of listening to 10 ad-free satellite radio channels from Worldspace. All this is backed by 24x7 customer care.

For further details, please visit www.airtel.in/digitaltv


About Bharti Airtel Limited:
Bharti Airtel Limited, a group company of Bharti Enterprises, is Asia’s leading integrated telecom services provider with operations in India and Sri Lanka, with an aggregate of 100 million customers. Bharti Airtel Limited has been voted as India's most innovative company, in a survey conducted by The Wall Street Journal.
   
Bharti Airtel is structured into three strategic business units - Mobile services, Telemedia services and Enterprise services. The mobile business offers services in India and Sri Lanka. The Telemedia business provides broadband and telephone services in 95 cities, DTH services and has recently forayed into the IPTV services. The Enterprise business provides end-to-end telecom solutions to corporate customers and national and international long distance services to carriers. All these services are provided under the Airtel brand. Airtel’s high-speed optic fibre network currently spans over 101,337 Rkms covering all the major cities in the country. The company has two international landing stations in Chennai that connects two submarine cable systems - i2i to Singapore and SEA-ME-WE-4 to Europe. For more information, visit: www.bhartiairtel.in

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