(Huntley, IL) – It was in 1879 that Dr. Hermann Ebbinghaus began his now famous study of how humans learn. Six years later, at the conclusion of his study, he was able to document that of all the things we hear and read each day, 70 percent is forgotten by the next day, almost all of it within 30 days.
Ebbinghaus also discovered that when we hear or read something several times a day for seven to 10 days our minds not only capture that information permanently, but information we learn that way can modify our behavior.
Almost 100 years later, in 1978, Dr. Ebbinghaus’ study of learning became the foundation of a remarkable self-paced learning program that has changed the way thousands of people worldwide convince themselves to do – or not do – all types of activities. That’s the year the world was introduced to mindMaster™ Key Phrase Motivators™.
Somewhat smaller than a deck of playing cards, the mindMaster consisted of a series of motivational and inspirational ideas – Key Phrase Motivators – each thought-provoking idea on its own sequentially numbered card. Much like school children use flash cards to make learning easy, the Key Phrase Motivators were designed to be used that same way.
During mindMaster’s development, the ability of its Key Phrase Motivators to improve the attitudes and lives of people over time was affirmed. Following its 1978
worldwide introduction, the unsolicited testimonials about mindMaster’s ability to maintain such improvements were even more gratifying.
In 2008, to celebrate its 30th anniversary, mindMaster was redesigned to provide a fresh new look, at the same time retaining those inspiring and motivating ideas that continued to improve people’s lives during three decades.
Today’s redesigned mindMaster is every bit as effective as the original, as convenient to carry in pocket or purse, and just as easy to use at home, at work or school, even while commuting. Available from Amazon.com, the complete 36-card deck of mindMaster Key Phrase Motivators is only at $24.95.
Noted for providing the tranquility of meditation and the dynamism of success, all that’s needed to enjoy the life improving benefits of mindMaster’s Key Phrase Motivators is a few minutes each day.
The simple instructions included with the MindMaster are as easy to follow as 1, 2, 3. Comments from users reaffirm that the more often they review the inspiring Key Phrase Motivators each day, the more quickly they experience positive changes in their lives.



