Valentina Chistova, owner of Aquamedica Salon and Day Spa in Pier Village, likes the challenge of an aggressive marketplace. The savvy 60-year-old spa owner has been successfully surviving the country’s worst recession with clever marketing and meaningful messaging. Now she has turned her skill towards drumming up business for her fellow Pier Village neighbors.
The concept is simple, each month, pick a dedicated day of the week where Pier Village businesses can come together and offer special discounts to patrons who spa, shop, or dine on that particular day, hence the name ‘Spa, Shop & Dine’. The discounts will be focused on driving business to slower days of the week for all participating vendors.
The initiative kicks off this June on Tuesdays. Patrons will be able to take advantage of discounts and premiums from Aquamedica Salon and Day Spa, The Wine Loft, Rocky Mountain Chocolate Factory and The Turning Point restaurant. Each month they hope to gain more participation from Pier Village businesses and continue to offer phenomenal deals to shoppers.
Chistova commented on the program, “We have already been offering great deals to our clients. Despite the recession, we still want them to be able to come and enjoy our services. As we became successful with our own programs, we decided it made sense to ask other Pier Village businesses to participate with us. It is a win-win situation for all involved.”
To see all of the participating vendors and their special discounts for Tuesdays in June, visit http://www.aquamedicaspa.com/
Spa, Shop and Dine kicks off in June with no end date in mind. “If the program is a success, I see no reason why we will stop,” said Chistova. “We would love to continue the program all year round.”
About Aquamedica Salon and Spa
Aquamedica is a full service salon and day spa located on the boardwalk of the Pier Village entertainment and lifestyle center in Long Branch NJ. Aquamedica was declared “The Most Romantic Spa” by NJ Monthly Magazine, “Best Day Spa in the US in 2008” by Spavelous.com and received the “Readers Choice” award from Asbury Park Press in 2007 and 2008. Visit http://www.aquamedicaspa.com for more information and a complete menu of services.
Press Contact:
Stacey Berlin
The Creative Resource
Stacey@tcr-marketing.com
732-757-7944
