Career Building Help For Young Race Car Drivers

June 2, 2009 - PRLog -- Carmel, Ind. – In racing today, being fast is important, but it’s not enough.  Without adequate preparation for the winner-take-all industry of motorsports business, drivers risk derailing an otherwise promising career with a single misstep.  To better equip the rising stars of motorsports for the off-track challenges that lie ahead, U/S Sports Advisors announced today an auto racing version of its unique seminar series:  Ahead of the Game, What Every Athlete Needs to Know About Sports Business ™ – Motorsports Edition.
   Designed with young drivers and their parents in mind, this seminar helps drivers define their own personal brand, create a game plan to promote their career and set a course to locate vital sponsorship dollars.  Ken Ungar, President of U/S Sports Advisors, a sports business consultancy based in Carmel, Indiana, leads the seminars.  The seminars are based on Ungar’s book, Ahead of the Game: What Every Athlete Needs to Know about Sports Business (Sports Career Press, 2007), a complete primer for the challenges that athletes face off the field.  
   Ungar states, “Our book, Ahead of the Game, has helped athletes from many sports get the information and skills required to build a professional career.  Since we first identified the need for a book of this type in motorsports, we wanted to give back to the sport by tailoring our Ahead of the Game Seminar Series to the needs of young race car drivers.”
   The materials for Ahead of the Game Seminar Series have been developed over many years in the sports industry through the collaboration of U/S Sports Advisors with athletes, team owners, agents, broadcasters, sponsors, the media and many others.  Ungar’s sports business expertise has been highlighted in numerous national outlets including ABC World News Tonight, Good Morning America, ESPN News, Fox Business News, CNBC, Sports Illustrated, and the Sports Business Journal.     
The series kicked off at the Indianapolis Motor Speedway’s during the Indy 500 celebration. A second seminar is being offered at the Autobahn Country Club on Wednesday, July 22nd with more future dates to be added soon.  Additional details and registration information for the seminars is available on-line at www.AheadoftheGameSeminar.com.

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