The web pages content share the following features:
Updating Content: Update your content at least once a week or month. Add pages to your website with new content.
Spelling and grammar:
1. Your website can contain few or no errors.
2. No page on your website should have misspelled words or grammatical errors.
3. Use Microsoft words to check the spelling words and grammatical errors
Lists:
1. If you have a very large content break into paragraphs and use four or five sentences in a paragraph
2. Use bulleted and numbered for large text
Relevant content:
1. This can be described as how much is the content relevant or matched to the document returned on users search query (keywords) from search engines.
2. Make sure your content should be matched for the keywords you use in your website
Things to do:
1 Include the key phrase which you are targeting in the content.
2 Use key phrases in your hyperlinks.
3 Limit your keyword usage to 2 or 3 keywords per page. Otherwise, you may get tagged for keyword spamming.
4 Always keep an eye on competitors and how they rank for the content, how they used the keywords in the pages.
5 Focus on the pages that have your best conversion rates.
