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b*brite— Flashing and Musical Timerbrushes that Teach Children the Right Brushing Time

LONDON—28 May 2009—One of the recent years’ bestselling children’s toothbrushes in the USA manufactured by TwinklersTM is now available under the company’s new toothbrush-focused brand called b*brite®.

FOR IMMEDIATE RELEASE

 
Flashing and Musical Timerbrushes that Teach Children the Right Brushing Time
Flashing and Musical Timerbrushes that Teach Children the Right Brushing Time
PRLog (Press Release) - May 28, 2009 -
Making its debut with four types of TimerbrushTM models, b*brite brings excitement to the premium children toothbrush market with toothbrushes that combine light or musical timer features with creative designs.  
The Twinklers-made flashing toothbrush is a tried-and-tested product with a strong presence in leading American, English and French retail chains such as Walmart, Target, Kmart, Tesco, Sainsbury’s and Carrefour.  
Now rebranded under its b*brite brand as the Timerbrush, the toothbrushes in the range teach children the right brushing time by either flashing or playing music for a set period of time.  Depending on the market, b*brite can be manufactured to operate for 1, 2 or 3 minutes.  Built-in batteries are provided with all Timerbrush models.
The new product line includes four premium Timerbrush models as well as a regular child toothbrush aimed at a lower price point.  Premium models such as Wave Flashing TimerbrushTM, Liquid Flashing TimerbrushTM or Wave Musical TimerbrushTM are available in designs fit for children ages 3-6 and 6-9, respectively under the Club CutieTM and Wild BunchTM house themes.  
Every b*brite toothbrush model is ergonomically formed to provide a good comfortable grip.  Available in soft, DuPont™ Tynex® end-rounded bristles are used to ensure a safe and gentle cleaning of the mix between milk and permanent teeth.  
With Twinklers’ legendary packaging-as-advertising medium concept, pioneering features such as the test-friendly, ease-of-handling blister card, retail-ready point-of purchase display with in-store light up toothbrush demo are provided with all its b*brite products.
Pricing & Availability
The b*brite product line is now shipping and comes in nine house ranges that will retail at approximately $0.89 to $1.69 depending on the model.  Contact Twinklers headquarters in London for further details by phone (+44 20 8457-7000) or by email to info@bbrite.net.

Photo:
http://www.prlog.org/10245338/1

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About Twinklers:
Twinklers Limited is a worldwide leader in licensed impulse stationery and fashion accessories. Specialising in light up and interactive features, Twinklers brings to market a range of DISNEY and NICKELODEON branded impulse products designed to satisfy kids and tweens through their play factors, characters and low price points. As a sensory marketing expert, Twinklers help retailers make the most of their retail space by delivering surprising products in test-friendly packaging and attention-grabbing, pull out of the box point-of-purchase display that translates to fast impulse sales. See how Twinklers stimulates impulse buying through its products and brands at http://www.twinklers.com and http://www.bbrite.net . © 2009 Twinklers Limited. All rights reserved.

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Contact Email:
***@bbrite.net Email Verified
Source:Jeremy Metter
Phone:+44 20 8457-7000
Fax:+44 20 8455-4222
Address:122 Granville Road
Zip:NW2 2LD
City/Town:London
State/Province:London
Country:United Kingdom
Industry:Dental
Tags:flashing toothbrush, , ,
Last Updated:May 28, 2009
Shortcut:http://prlog.org/10245338
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