Recent research suggests 6000 small firms a day are joining Twitter. Should you be one of them? You won’t know until you try. A new article on free marketing website Marketing Donut sees the experts look at Twitter’s potential as a marketing tool and reveal the simple first steps businesses need to take in order to give it a go.
There’s no doubt that Twitter usage is spiraling, particularly among the 35 to 49-year-old age group. However, when it comes to discussing whether using it will add value to your business, Marketing Donut’s internet marketing experts say that it’s early days and the only way to find out if is to try it.
"A restaurant might use it to give its 'followers' exclusive offers or an estate agent could post details of properties and attract a local following by tweeting news about the area," says marketing expert Nikki Pilkington on Marketing Donut.
Pilkington says the first step for businesses wanting to get more involved is to sign up to Twitter and get started.
“You can work out quickly whether you’re doing the right thing by seeing how many people start and stop following you.”
Marketing Donut provides practical advice for small business people wondering how best to market their business. Backed by Google, and Royal Mail, Marketing Donut is packed with free information and resources on every aspect of small business marketing, from traditional through to online marketing.
As well as looking at Twitter, Marketing Donut’s internet marketing section provides up-to-the minute advice and recommendations about other possible approaches to online networking and PR.
The Marketing Donut is at www.marketingdonut.co.uk
Further information:
>> visit http://marketingdonutblog.co.uk
>> contact Mick Dickinson, BHP Information Solutions, tel: 0117 904 2224 or info@marketingdonut.co.uk
