Bijoux Terner, a Miami-based international accessories retailer that pioneered the one-price platform for high-quality fashion accessories, has launched a new franchise opportunity that gives entrepreneurs access to the company’s quality products and distribution network, and a store-in-store accessory concept for major retail partners. Company executives also announced several new store openings that support Bijoux Terner’s continued growth and enhanced consumer appeal further strengthening this franchise opportunity.
“In today’s economic climate, Bijoux Terner’s one-price strategy to offer an endless variety of affordable fashion accessories remains incredibly attractive to consumers, and supports our future growth in new and exciting ways,” said Gabriel Bottazzi, CEO of Bijoux Terner. “With more than 550 Bijoux Terner accessory boutiques already operating in hotel, casino, cruise and airport venues around the world, we see tremendous opportunity to further grow our brand with more mainstream retail locations, which prompted us to make franchise opportunities and retail partnerships available for the first time in our 35-year history.”
In developing Bijoux Terner’s franchise opportunity program, Bottazzi engaged leading franchise consultants to establish a platform that ensured strong investment returns for franchisees, efficient operational procedures and critical fee structures while catering to consumer needs. Plans call for company leadership to attend a series of franchise shows to present their unique business concept to interested entrepreneurs, and meet with major national retailers to explore franchise opportunity discussions for store-in-store accessory partnerships.
“Our goal is to demonstrate the high profit potential that Bijoux Terner’s franchise opportunity offers both big box retailers and entrepreneurs,”
Bijoux Terner’s core business concept, “Luxury at $10,” has thrived in the current market. As a result, the company is growing at a fast pace and has recently unveiled new stores in key locations such the Hard Rock Casino in Hollywood (Florida) as well as Atlanta, Singapore, Bogota & Cartagena in Colombia and Bucharest (Romania).
“Our new stores have opened with remarkable results in productivity, and their success shows that our strategy of moving beyond our traditional travel retail locations makes good business sense” said Panos Argyros, Vice President of Global Sales at Bijoux Terner. “Our success is closely tied to our ability to find and negotiate the best locations, where we can attract new customers and where our brand is highly recognized and accepted.”
In the coming year, Bijoux Terner plans to continue developing and launching new product lines. “We are enhancing our portfolio by means of new products, fixtures, and displays to increase overall sales and delight consumers,” said Bottazzi. “Ultimately, we are focused on offering an irresistible array of fashion, luxury and color, all of which are very important in continuously driving consumers into our stores.”
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