Over 90% of physicians use the Internet for job-related reasons. But only those who are also found in the world wide web play a role in the market. Today, Google ranking decides over success and failure. This is the same for providers of continuing medical education, as further training is an occupational must for physicians. But the everyday picture of websites of providers looks dull: Confusing sites, bad ranking etc. Company homepages, the most important business card of today, are often user-unfriendly and offer little content.
WEFRA Publishing has an innovative solution for this problem: Professional development of Internet competence. The specialist for all fields of online communication, as well as for event search engines, is the expert for all questions on marketing and public relations on the web. From the conception of a website via its technical realisation up to promotion – WEFRA Publishing offers an allround service and improves online performance in the areas of visibilty, usability, visitor statistics and website relevance.
The figureheads of the agency are the worldwide largest search engines for continuing medical and dental education. On www.dental-kongresse.de and www.medical-
(1.752 characters) May 2009
Gesellschaft fuer Print- und Online-Medien mbH
Mitteldicker Weg 1
63263 Neu-Isenburg (Zeppelinheim)
Phone: 0049 69 69 50 08 52
Fax: 0049 69 69 50 08 27
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WEFRA Publishing is a marketing agency for print and online media such as congress search engines for medicine, pharmacy and dentistry, as well as the specialist for online media and online PR planning. Under the roof of the owner-operated WEFRA Werbeagentur GWA, we benefit from 75 years of tradition and experience in the healthcare field – in connection with the innovative strength and modernity of a new generation.