Celebrity Baker And Cupcake King, Tonnie Rozier, Is Making Tonnie’s Minis A Household Name In Nyc

PRLog (Press Release) - May 11, 2009 -
The secret is out and it is absolutely scrumptious- Tonnie’s Minis Cupcake and Coffee Bar is the destination for New York City’s top cupcakes. Already having a celebrity clientele like P. Diddy, Jay-Z, Gabrielle Union, Kimora Lee Simmons, and Dennis Leary, top corporate and media industry accounts, and a local following surrounding their Greenwich Village shop, Tonnie’s Minis now looks to expand with their Harlem store opening in June.  With over 15 varieties of mouthwatering cakes and cupcakes to offer, every sweet tooth is bound to fall in love with Tonnie’s Minis.  

Tonnie’s Minis Cupcake and Coffee Bar opened in 2006 by Founder and CEO, Tonnie Rozier.  Only one of five cupcake retailers at the time, Tonnie belongs to the group of originators of the cupcake craze as his recipes are all uniquely crafted.  Compared to their well-known competitors, Tonnie‘s Minis is on a level of its own with cupcakes that have the most flavorful icing and moist cake that can be found in New York City.  Regulars flock for the signature “Carrot Dream” and “Death by Chocolate” cupcakes and the Red Velvet are by far the most popular.  Lines still form outside the cozy flagship location with New York University students and neighborhood locals who know that Tonnie’s Minis is the place to go for a late-night sweet fix.  

Now with Rozier’s eyes on expanding his dessert empire, Tonnie’s Minis Cupcake of Coffee Bar is coming to Harlem in June 2009!  On opening the new store, Tonnie Rozier says “I am excited to open a BIGGER and BETTER Tonnie’s Minis in Harlem, and look forward to catering to the tastes of the Harlem neighborhood.”  Look out for a signature Harlem cupcake that will be the talk of the town!  Tonnie’s Minis is also anticipating opening additional locations across the 5 boroughs to continue building their cupcake following.

Visit Tonnie’s Minis in the Village at 120 West 3rd Street and in Harlem at 264 Lenox Avenue, opening in June or log on to www.tonniesminis.com.

ABOUT TONNIE ROZIER
Tonnie Rozier, Founder and CEO of Tonnie’s Minis, was recognized for his knack for creating confectionary treats at a young age, and he hasn’t stopped serving up his famous desserts since.  Beginning with a wholesale business in 2004, Tonnie provided his secret recipe carrot cakes to Barnes and Nobel, the Coffee Beanery, Bon Appetite, and the Soul Café.   Establishing Tonnie’s Minis in the Village, in 2006, as the storefront to his celebrated cakes and cupcakes, Tonnie placed himself in the thick of New York City “cool”.   From celebrities (Gabrielle Union, Diddy, Jay-Z, Kimora Lee Simmons), corporate executives, to neighborhood locals, Tonnie’s Minis has become the top destination for cupcakes and no longer one of New York City’s best kept secrets.   A NEW Tonnie’s Minis location is opening in Harlem in June and expansion into the other boroughs of New York is just around the corner!