Key Messages for Tomorrow’s Real-Life Role Models…

April 28, 2009 - PRLog -- There are many negative vibes out there aimed at today’s youngsters, which is precisely why the two mums behind Cool Green Attitude decided to create their own positively-powered ‘Happy Clothing’ range for kids.

Designed to celebrate the wonderful attributes that make our children who they are – and which play such an important part in shaping their thinking for the future, this collection of fun and engaging t-shirts has a positive message for every child, from toddlers to teens (and babies… but that’s another story!).

“I am unique” and “I am learning” are dedicated to little ones, while more purposeful personal statements such as “I am creative”, “I am kind and caring”, and “I am strong and brave” are for girls and boys up to 7 years old - a perfect way to acknowledge and praise your child for who they are.

As every parent knows, a cool green attitude is now an essential part of growing up in the 21st century – and so too are the messages that we give our children during their formative years. Individuality is more important to this generation than perhaps ever before, so recognising and supporting that is a great way of endorsing it (in a cool way, of course).

“Dream IT, Believe IT, Do IT”, “Believe In Yourself”, “Don’t Follow The Crowd”, “Live Your Dreams” and “It Is What It Is” are all key messages that will inspire young people, boosting belief in their own potential. And, the fact that the boy’s t-shirts come with Graffiti styling means that even the coolest dudes on the planet will want one (or five!).

Ethically-sourced, organically produced under Global Organic Textile Standards, the printed designs are made using a water-based organic ink system by the only Soil Association certified printer in Europe, that won't wash out, fade, crack, or peel – so there’s no chance of witnessing your child going into a scary ‘meltdown’ when you’re ironing their favourite!

You’ll be pleased to know that the t-shirts come clean up and soft in a 30o machine wash, which is great news for the environment too. Also, that Cool Green Attitude packaging is biodegradable as well as re-useable. They even harness solar power hosting for their website… how cool is that?

As you’ll see when you go to coolgreenattitude.com, kids feel as good on the inside as well as cool on the outside when they wear their t-shirts. And you can rest assured that everyone involved benefits from their creation, helping to make your children’s world a better place, all round.

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We are two mums who love to create high quality, sweatshop-free organic cotton and sustainable bamboo clothing, at fairly traded prices, yet affordable and that cost no more than conventional high street clothing brands.