Swissotel and Agoda Partner to Distribute Asia Pacific Properties

PR Log (Press Release) – Apr 23, 2009 – Swissôtel Hotels & Resorts and Agoda.com, an online travel company specialising in discount hotel bookings throughout Asia, have entered into a partnership to distribute Swissôtel properties in the Asia-Pacific region, with prime locations in China, Thailand, Singapore, Australia and Japan.

The collaboration with Swissôtel provides Agoda better access to inventory and offers in some of the most competitive markets.  Swissôtel, through this collaboration, also gains access to Agoda’s efficient, user-friendly platform as well as the opportunity to tap into a new group of travellers via Agoda’s rewards programme which boasts over 1,000,000 members.

Wilfred Fan, Agoda’s Vice President of Business Development stated, “This partnership with Swissôtel further proves our ability to provide an effective marketplace. We are given the opportunity to expand our portfolio and at the same time help boost sales for Swissôtel hotels. Our global online strategy places an emphasis on real-time control and efficient yield management.”

Barbara Pezzi, Director of Web-marketing and E-commerce, Swissôtel Hotels & Resorts, is confident with the move saying, “We are pleased to be establishing a strategic partnership with Agoda.com, an ideal partner to help us expand our network and reach thousands of additional travellers. We trust Agoda.com to complement our distribution especially in Asia, which is one of our key regions.”

Agoda offers hotel booking services through websites in twenty languages, including Chinese, Japanese, Korean, Thai and many European languages.  The sites are supported by an award winning, multilingual, customer service team which operates 24 hours/day, 365 days/year.

Note to Editors
About Agoda Company Pte. Ltd.:
Agoda Company Pte. Ltd. (www.agoda.com) is an online hotel reservations service, which specializes in securing the lowest discount hotel prices in Asia. Agoda.com is part of Priceline.com (Nasdaq:PCLN). Agoda's network includes over 9,000 hotels in Asia and more than 50,000 worldwide. The staff of over 300 professionals, located throughout Asia, provides a first-rate reservation service that uniquely combines local knowledge and local connections to provide the best hotel deals to both business and leisure travelers.

In addition, Agoda customers participate in the Agoda Rewards Program, earning further discounts and free stays. Unlike programs that limit travelers to a single chain, the Agoda Rewards Program allows customers to redeem Rewards Points at thousands of hotels around the globe, at any time. A member of the Pacific Asia Travel Association (PATA), Agoda's aim is to promote travel by making it more affordable and more accessible to more people. For more information regarding Agoda Company Pte.,Ltd., please access its website at www.agoda.com or contact the Agoda Team via e-mail at info@agoda.com.