SUNNYVALE, Calif., April 21 /PRNewswire/
Additionally, the Trackle Widgets Library provides 100 content widgets ranging from "Local Crime," "Health", "Real Estate", 'Stocks" and is available to bloggers and publishers wishing to add free, contextual content to their sites to drive repeat traffic. The public beta is available now at www.trackle.com.
"Our community-generated content is growing at a pace of over 30,000 unique, richly-illustrated travel experiences per month," stated Dan Seligson, COO of Everytrail.com. "Trackle makes it much easier for our users to share and explore the travel stories they've created, with GPS, maps and photos on www.everytrail.com. It's a great way for our community to tracking their individual interests and stay connected with alerts that tell them when to come back for more."
"We offer a robust marketplace that connects buyers and sellers of over 220,653 technical products. Our community needs to know exactly when there's a price drop or new listings and Trackle provides a one-of-a-kind service for this," said Peter Ostrow, President and CEO of Technical Communities operator of www.EurekaSpot.com
Trackle is offering two new services:
-- "Trackle It": For Publishing and Retail Sites
- Customizable tracking for hundreds of thousands of items
- Automatically alerts customers based on specifically requested
information
* Breadth of notification and sharing mechanisms (email, SMS, social
networks, twitter, FaceBook, Digg)
* Customized alerts gives users a reason to return
- Low risk, pay-per-action model that is free to set up
- Marketing tools
* Accurate, quickly generated statistics on what's most interesting
to users; user privacy measures
-- Trackle Widgets Library: For Bloggers and publishers
- Choose from over 100 of Trackle's tracking widgets to add rich,
compelling, contextual content to any site. For example, a ski
website might offer local "Trackle ski conditions"
- Widgets appear in the context of the host website and also display
the most recent results within that context
- Content and marketing benefits
* Continuously updated, contextual content
* Useful statistics for generating effective community emails
* Self-service model with no setup fee
- Select popular tracklets available as native applications on social
networks
* Trackle sports scores, local events and more, as FaceBook
Applications
* Integrated with viral features of the social network
How it Works: Website owners can freely add a "Trackle" button to their site within minutes or hours depending on the depth of information needing to be tracked, or degree of customization they require for their site. Additional features such as collecting customer marketing data/statistics, generating email communications or extending communications to FaceBook, can be set up in minutes or offered on a customized basis. Current beta customers include; EurekaSpot, Everytrail, Kwanzoo, Vimo, KLDSoccer, SoccerFanatic, PicsOrLinks and Zirana.
About Trackle
Trackle is a new service that tracks all of your personalized information on the Web, all in one place. Offering the industry's most comprehensive index of popularly tracked categories, Trackle keeps tabs on everything in your life, from local, to social to shopping. The service is built with advanced algorithms that provide a layer of intelligence to the tracking process - ensuring timely and relevant results. Users get automatically notified over the Web, email or SMS whenever Trackle finds a match. Trackle is built on top of a robust tracking platform, designed to offer a wide range of tracking services. The service is completely free, secure and privacy compliant.
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