Red Bricks Media has been invited to speak at the upcoming ad:tech conference April 21-23, 2009 in San Francisco. The performance marketing agency’s CEO Ed Kim will discuss perspectives and best practices in a session on “Digital Distribution Strategies: How to Drive Incremental Revenues through Syndication and Licensing.”
In his session, Kim will share best practices in forming monetization strategies for digital content, including newsletters, emails, and building audience through emerging performance-
“I’m honored to speak at ad:tech,” said Kim. “This is a critical time for all marketers to think about digital distribution. This trend is especially evident in the print newspaper industry, where newspapers that have been around for more than a century are now folding or taking their content entirely online. This shift illustrates the need for exploring other revenue models and finding new ways to make content discoverable in an increasingly consumer-driven media world.”
Ad:tech brings together marketers and thought leaders from around the country to share insights, best practices and lessons learned. This is Kim’s first time speaking at ad:tech. Previously, he has spoken at conferences like Search Engine Strategies, the DMA conference, Marketing Sherpa, Digital Hollywood and Vodafone Ventures. Kim’s session occurs on April 22nd, 2009 from 11:15 am – 12:30 pm.
