ResearchInCh
The so-called mobile application processor is centered on a variety of particular applications such as Algorithm, graphic processing, 3D formation, MPEG-4/H.264 decoding and full-function online surfing; and is the application processor focus on mobile products. The mobile application processor contains a Modem of mobile communications, and can play as a kernel or an auxiliary role in its applied products. By application fields, mobile application processor can be classified into five categories as following:
The application processor stems from instant innovation and development of mobile phone applications. Application processor rests its biggest merit with its absolute independence from mobile phone communication platform, being flexibly and conveniently with the shorter design flow and maximum utilization of own experiences and IP. The emergence of camera mobile phone created a group of application processor vendors focus on camera back-end processing, then baseband vendors integrated the IPEG decoding function for camera back-up 1-2 years later, thus resulted the sharp revenue drop and shipment decline of those application processor vendors in the year of 2006.
The application processor of smart phone can be divided into two types, one is the IC highly integrated with Modem, taking Qualcomm’s SNAPDRAGON, Freescale’s MXC300-30 and Marvell’s PXA930 for instance; another is the single algorithm-based IC without Modem, represented by Texas Instruments and Samsung. In opposition to the latter type, the former type featured as high degree of fulfillment and simple design but not quite well in algorithms and flexibility. Any communication protocol in 3G field cannot avoid Qualcomm, but Qualcomm also means a high patent fee. Therefore, the both types have a reason of coexistence.
Portable navigators are under great influence of smart phones. To add much functions on portable navigators seem superabundance, in this sense, application processor has no market, but the situation is different for an in-car navigator due to it will alternatively become the in-car information system which can play sundry stream media and DVD, or become the in-car computer. The in-car navigator is mainly produced by Japanese vendors; therefore, Renesas almost monopolizes the market, and its latest product was SH7775.
MID is defined both in a narrow sense and in a broad sense. As usual, the insiders prefer the definition in the narrow sense, so do this report. MID refers to the mobile network equipment by size between netbook and smartphone. MID has superior portability to netbook and bigger screen size than smart phone, and it seems to have a considerable market prospect. However, the screen size of smart phone is becoming bigger with an average size of 3.2 inches, and the biggest is over 4 inches. MID is of single functionality and has neither the function of traditional mobile phone nor the capability to run the simple office system as Netbook. It also short of full sized keypads, its portability also far inferior to that of mobile phone; The vital defect of MID lies in the price due to its small sales volume. As a whole, MID market has a dim prospect, however, considering MID can be the upgrade of PMP, it will enjoy some market potentials.
Netbook is the highlight of electronic products, and also is the battle field between ARM and Intel. OMAP3640, the masterpiece of Texas Instruments, enjoy the overwhelming advantage regarding cost, volume and power consumption, while Intel enjoys the advantages of performance, the operation of complicated software, and industrial support.
Table of Contents
1. Overview of Mobile Application Processor
1.1 Definition
1.2 Non-smartphones Application Processor
1.3 Navigator Application Processor
1.4 MID Market Prospect
2. Global Mobile Phone Market
2.1 Overview
2.2 Market Developments
2.2.1 Forthcoming Era of Mobile Internet
2.2.2 Large-scale Application of HSPA
3. China Mobile Phone Market
3.1 Overview
3.2 Mobile Phone Exports
3.3 Smartphone Market
4. Core Hardware and Software of Smartphone
4.1 Development of Smartphone Processor
4.2 Status Quo of Smartphone Processor
4.3 Symbian
4.4 Linux and Windows Mobile
4.5 Summary of Operating Systems
5. Netbook
5.1 Definition of Netbook
5.2 Drivers for Netbook
5.3 Development Trend: Embedded Data Card
5.4 Hardware Configuration of Netbook
5.5 Global Netbook Market Scale
5.6 China’s Netbook Market
5.7 Netbook Competition between ARM and Intel
6. Application Processor Vendors
6.1 Texas Instruments
6.2 Renesas
6.3 Toshiba
6.4 AMD/ATI
6.5 Nvidia
6.6 Mtekvision
6.7 CoreLogic
6.8 STMicroelectronics
6.9 Freescale
6.10 Alpha Imaging Technology (AIT)
6.11 Marvell
6.12 Broadcom
6.13 Zoran
6.14 RMI
6.15 Actions Semiconductor Co., Ltd
6.16 Telechips
Selected Charts
Application Processors Market Scale by Category, 2008-2012E
Market Share Distribution of Non-Smartphone Application Processor Vendors in 2008
Block Diagram of SH7775
Global Mobile Phone Shipment and the Overall Proportion of Smart Phones, 2007-2012E
Global Quarterly Mobile Phone Shipment and Growth Rates, 2007-2008
Global Quarterly Shipment of Mobile Phones by Region, 2007-2008
Global Quarterly Shipment of Mobile Phones by Technology, 2007-2008
Global Market Share Distribution of Key Mobile Phone Vendors in 2008
Global Market Share Distribution of Key Smartphone Vendors, Q1 2007-Q3 2008
Global Market Shares Distribution of Key Smartphone Vendors, 2008
Mobile Phone Development Trends, 1995-2012E
Development Trends of Mobile Phone Communication Protocol Stack, 2008-2013E
UMTS-HSPA Network Distribution in Latin America
Mobile Phone Sales in China and the Overall Proportion of Smartphones, 2004-2012E
Market Share Distribution of Key Mobile Phone Vendors in China, 2008
Mobile Phone Output in China, 2004-2012E
Chia's Mobile Phone Export Volume, 1999-2008
China's Export Value of Mobile Phones, 2002-2008
Regional Distribution of Mobile Phone Exports in China, 2008
Market Share Distribution of Key Smartphone Vendors in China, 2008
Types of Netbook Embedded Data Card, 2007-2012E
Basic Constitution of Intel Netbook
Cost Structure of Netbook
Global Netbook Shipment, 2006-2009E (Most Conservative)
Global Netbook Shipment, 2007-2012E (Conservative)
Global Netbook Shipment, 2007-2011E
Global Netbook Shipment, 2008-2013E (Most Optimistic)
Layout of Netbook Applications, 2007-2012E
China's Netbook Shipment, 2008-2012E
Global Market Share Distribution of Key Netbook Vendors, 2008
Software System Structure of OMAP Netbook
PCB Comparison between Intel ATOM Processor and OMAP3 Processor
Comparison between OMAP3640 and Intel ATOM
OMAP Roadmap of Texas Instruments
Brief Introduction to OMAP 4 Series
Internal Framework of OMAP3430/3630
Internal Framework of OMAP35XX-Series Processor
Renesas' Revenues and Operating Profits, FY2004-FY2009E
Revenue Breakdown of Renesas by Product, FY2007
SH-Mobile's Shipment, 2002-2009E
SH-Mobile's Roadmap
SH-Mobile's G-Series Roadmap
Die Microstructure of SH-Mobile G2 and G3
Block Diagram of SH-Mobile G3
Structure of SH-Mobile Platform
Hardware Structure of SH-Mobile Platform
Middleware Roadmap of SH-Mobile Platform
Video Middleware Roadmap of SH-Mobile Platform
Audio Middleware Roadmap of SH-Mobile Platform
Samples of WMA Application Middleware
Samples of DTV Middleware Structure
Block Diagram of SH-Mobile L3V2
Block Diagram of SH-Mobile UL
Block Diagram of SH-Mobile 3 (SH73180)
Block Diagram of SH-Mobile 3A (SH73380)
Block Diagram of SH7722 (SH-MobileR)
Toshiba's Revenues from Its Semiconductor Operations, FY2001-FY2010E
Toshiba's Revenue by Product, FY2005-FY2009E
Toshiba's Investments by Sector, FY2003-FY2009E
...
For details of this report please visit http://www.researchinchina.com/
Photo:
http://www.prlog.org/
