iLeads.com® Introduces the RealTAG lead qualification platform

PRLog (Press Release) - Apr 06, 2009 -
Newport Beach, CA. iLeads.com®, a leading provider of internet-generated consumer leads and lead enhancement products for the insurance and mortgage industries, has announced the introduction of RealTAG™.  Available for use in over 141 million properties across the United States RealTAG™ is the first real time real estate lead qualification and intelligence tool for the Real Estate and Lending industries.  

“RealTAG™ allows a Real Estate professional to instantly pull a complete property and financial capabilities report on an individual, in 5 seconds or less,” says Drew Warmington, CEO and managing partner of iLeads.com®.  

Requiring only a prospect’s name and street address, RealTAG™ delivers in five seconds a large amount of information about a prospect for use in a sales situation.  “RealTAG™ gives a sales professional an exceptional view of the financial situation and capabilities of a prospective client in real time,” says Warmington.  

Questions that RealTAG™ answers include:

•   Does the prospect own the property that they represent?
•   What was the last sale date and sale amount?
•   What is their estimated household income?
•   What is the prospect’s propensity to transact in the next 90 days?
•   What is the property value and equity on the home?
•   What are the current liens on the property?
•   What are the physical characteristics of the property?
•   Does the property have a Notice of Default or Foreclosure filed against it?
•   What foreclosures are active in the neighborhood?
•   What are the market sales trends within the neighborhood?
•   What are the most recent comparable sales in the neighborhood?

Additionally, RealTAG™ includes:

•   A CRM application built in
•   An automated Competitive Market Analysis delivery system

“For the first time, a RealTAG™ user can determine not only which consumer prospect is both likely, and ABLE to qualify for a residential real estate transaction, all in real time,” says Warmington.  “What’s more, unlike other solutions that require either consumer disclosure, or use credit (and are therefore subject to FCRA restrictions), RealTAG™ is built entirely on public data.  Having that backbone gives us the flexibility to allow real estate professionals to use the program without fear of compliance issues,” Warmington stated.  

Warmington added; “With RealTAG™ you’ll know what is going on behind the (financial) scenes with every lead prospect that comes in.  Being able to accurately identify high value potential clients on the fly, gives you a huge time and sales advantage.”
About iLeads.com

iLeads.com has been the leading innovator of online financial lead-generation and data enhancement products since 1996. Through its network of 185 websites and over 600 domains, iLeads.com has attracted, validated, and qualified more than five million leads for the mortgage and insurance industries. Thousands of industry professionals count on iLeads.com to deliver a steady stream of convertible leads every month. Since 2000, iLeads.com has been a partner of The First American Financial Corporation (NYSE: FAF). More information about iLeads.com can be found at http://www.ileads.com, and RealTAG™ at http://www.realtag.com.