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Tempero, Europe’s largest Social Media Management Company, has been selected by three retailers; Topshop, asos.com and Umbro, to provide online moderation and community management services.
Tempero’s role will vary from moderating after-hours community activity on Topshop and asos.com websites to supporting an Umbro campaign competition across multiple user-generated sites including Flickr and Facebook.
“Three new projects in close succession reflects the current interest from retailers looking to reap the benefits from social marketing,” said Dominic Sparkes, Managing Director at Tempero.
Tempero also manages online content for retail brands such as Marks & Spencer, Home Shopping Network and Sainsburys, across both own-brand and public websites.
ENDS
Notes for editors:
Top Shop:
Tempero moderates after-hours blog comments on the official Topshop blog
http://insideout.topshop.com/
asos.com:
Tempero provides reactive moderation, outside of office hours, on user-generated content within the asos.com community on http://www.asos.com
Umbro:
Tempero are moderating comments and images submitted across Umbro's social media sites:
http://blog.umbro.com/
http://www.facebook.com/
http://www.bebo.com/
http://www.flickr.com/
http://www.youtube.com/
http://www.myspace.com/
Photo:
http://www.prlog.org/
